Relationships between Foreign Subsidiaries

1. Front Matter

   Pages I-XXIV

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2. Introduction

   • Julia Maurer

   Pages 1-17

3. Analyzing Intersubsidiary Relationships

   • Julia Maurer

   Pages 18-64

4. Explaining Intersubsidiary Relationships

   • Julia Mauer

   Pages 65-138

5. Intersubsidiary Relationships in Project Marketing of Plant Engineering Companies

   • Julia Mauer

   Pages 139-176

6. Link between Strategic Orientation and Intersubsidiary Relationships

   • Julia Mauer

   Pages 177-197

7. Empirical Study and Findings

   • Julia Mauer

   Pages 198-305

8. Contributions, Limitations and Implications for Future Research

   • Julia Mauer

   Pages 306-317

9. Back Matter

   Pages 319-355

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International business scholars have conducted a considerable amount of research on both headquarters-subsidiary relationships and subsidiary roles. The horizontal relationships between foreign subsidiaries, however, have not gained much attention – although these linkages are important to the Multinational Corporation (MNC). Business practice shows that subsidiaries can cooperate and/or compete with one another, and that their relationships differ even across companies operating in the same industry. Julia Maurer offers the first comprehensive conceptual and empirical approach to the topic. She develops a novel framework for the analysis of intersubsidiary relationships and applies it to the large-scale plant engineering industry. The empirical study confirms that an MNC`s strategic orientation has a considerable impact on its intersubsidiary relationships.

• Coopetition
• Intersubsidiary Relationships
• Multinational Corporation
• Project Marketing
• Strategic Orientation

Dr. Julia Maurer completed her doctorate at ESCP Europe Wirtschaftshochschule Berlin, Chair of International Management and Strategic Management . She works for a global management consulting firm.

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