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Real Option Valuation in Service Industries

  • Book
  • © 2000

Overview

Authors:
  1. Jürgen Müller
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Part of the book series: Gabler Edition Wissenschaft (GEW)

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Table of contents (5 chapters)

  1. Front Matter

    Pages I-XXV
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  2. Introduction

    • Jürgen Müller
    Pages 1-9

  3. Retail Banking in an emerging market: The case of Poland

    • Jürgen Müller
    Pages 11-36

  4. The evaluation of capital investment decisions

    • Jürgen Müller
    Pages 37-106

  5. Applying real option valuation to a retail banking startup in Poland

    • Jürgen Müller
    Pages 107-218

  6. Critical review and outlook

    • Jürgen Müller
    Pages 219-221

  7. Back Matter

    Pages 223-267
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Keywords

About this book

Uncertainty is the greatest risk management faces, but it also provides enormous opportunities for value creation. Basing strategic decisions on theoretically rigorous analysis is therefore vital to long-term corporate success in an uncertain and changing marketplace. The real option approach is the tool to integrate the values of flexibility and uncertainty into capital budgeting. Jürgen Müller applies the real option approach to service industries, in this case to retail banking; he provides empirical support for the approach and simplifies the applicability of real option concepts in corporate practice. Based on a case study of the Polish retail banking market, the author develops and illustrates a simplified approach to real option valuation based on the binomial option pricing model.

About the author

Dr. Jürgen Müller wrote his doctoral thesis in business administration while doing research at the finance department of the University of Trier. He is presently working as a consultant for McKinsey&Company Inc., Frankfurt/Main, focussing on financial institutions and corporate finance topics.

Bibliographic Information

  • Book Title: Real Option Valuation in Service Industries

  • Authors: Jürgen Müller

  • Series Title: Gabler Edition Wissenschaft

  • DOI: https://doi.org/10.1007/978-3-322-99299-4

  • Publisher: Deutscher Universitätsverlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Springer Fachmedien Wiesbaden 2000

  • Softcover ISBN: 978-3-8244-7138-6Published: 30 May 2000

  • eBook ISBN: 978-3-322-99299-4Published: 19 December 2013

  • Edition Number: 1

  • Number of Pages: XXV, 267

  • Number of Illustrations: 5 b/w illustrations

  • Topics: Business and Management, general

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