Buy it now
Buying options
Tax calculation will be finalised at checkout
Other ways to access
This is a preview of subscription content, log in via an institution to check for access.
Table of contents (10 chapters)
-
Front Matter
-
Back Matter
Bibliographic Information
Book Title: Marktkommunikation
Book Subtitle: Ein interdisziplinäres Modell
Authors: Werner Löber
Series Title: Studienreihe Betrieb und Markt
DOI: https://doi.org/10.1007/978-3-322-87895-3
Publisher: Gabler Verlag Wiesbaden
-
eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1973
Softcover ISBN: 978-3-409-36052-4
eBook ISBN: 978-3-322-87895-3
Edition Number: 1
Number of Pages: 226
Number of Illustrations: 13 b/w illustrations
Topics: Business and Management, general