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Regionalmarketing

Marketing als Instrument der Wirtschaftsentwicklung

  • Book
  • © 1995

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Authors:
  1. Uwe Manschwetus
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Table of contents (16 chapters)

  1. Wege zur Entwicklung einer regionalen Marketingkonzeption

    1. Schlußbetrachtung

      • Uwe Manschwetus
      Pages 315-318

  2. Back Matter

    Pages 319-372
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Keywords

Bibliographic Information

  • Book Title: Regionalmarketing

  • Book Subtitle: Marketing als Instrument der Wirtschaftsentwicklung

  • Authors: Uwe Manschwetus

  • DOI: https://doi.org/10.1007/978-3-322-83432-4

  • Publisher: Deutscher Universitätsverlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Deutscher Universitäts-Verlag GmbH, Wiesbaden 1995

  • Softcover ISBN: 978-3-8244-0260-1Published: 01 June 1997

  • eBook ISBN: 978-3-322-83432-4Published: 08 March 2013

  • Edition Number: 1

  • Number of Pages: XVI, 372

  • Topics: Business and Management, general

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