Euro-Bankmarketing

Strategien im Privatkundengeschäft

  • Authors
  • Henning Klöppelt

Table of contents

  1. Front Matter
    Pages I-XX
  2. Henning Klöppelt
    Pages 1-10
  3. Henning Klöppelt
    Pages 11-52
  4. Henning Klöppelt
    Pages 328-330
  5. Back Matter
    Pages 331-357

About this book

Keywords

Bankmarketing Controlling Kreditinstitut Marketing Privatkundengeschäft

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-322-82542-1
  • Copyright Information Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 1994
  • Publisher Name Gabler Verlag
  • eBook Packages Springer Book Archive
  • Print ISBN 978-3-322-82543-8
  • Online ISBN 978-3-322-82542-1
  • Buy this book on publisher's site
Industry Sectors
Pharma
Automotive
Chemical Manufacturing
Biotechnology
Finance, Business & Banking
Consumer Packaged Goods