Railway Photographic Advertising in Britain, 1900-1939

  • Alexander Medcalf

Part of the Palgrave Studies in the History of the Media book series (PSHM)

Table of contents

  1. Front Matter
    Pages i-xi
  2. Alexander Medcalf
    Pages 1-34
  3. Alexander Medcalf
    Pages 71-109
  4. Alexander Medcalf
    Pages 111-152
  5. Alexander Medcalf
    Pages 153-182
  6. Alexander Medcalf
    Pages 183-215
  7. Alexander Medcalf
    Pages 217-227
  8. Back Matter
    Pages 229-236

About this book

Introduction

This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as a range of its competitors both on and off the rails, Alexander Medcalf unravels the complex and ever-changing processes behind corporate sales communications. This volume analyses exactly how the company pictured passengers in the countryside, at the seaside, in the urban landscape and in the company’s vehicles. This thematic approach brings transport and business history thoroughly in line with tourism and leisure history as well as studies in visual culture.

Keywords

marketing transportation Great Western Railway tourism visual culture

Authors and affiliations

  • Alexander Medcalf
    • 1
  1. 1.Department of HistoryUniversity of YorkYorkUnited Kingdom

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-319-70857-7
  • Copyright Information The Editor(s) (if applicable) and The Author(s) 2018
  • Publisher Name Palgrave Macmillan, Cham
  • eBook Packages History
  • Print ISBN 978-3-319-70856-0
  • Online ISBN 978-3-319-70857-7
  • About this book