Incompetency and Competency Training

Improving Executive Skills in Sensemaking, Framing Issues, and Making Choices

  • Arch Woodside
  • Rouxelle de Villiers
  • Roger Marshall

Table of contents

  1. Front Matter
    Pages i-xiv
  2. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 1-17
  3. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 19-47
  4. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 49-74
  5. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 75-114
  6. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 115-140
  7. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 141-185
  8. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 187-209
  9. Arch Woodside, Rouxelle de Villiers, Roger Marshall
    Pages 211-222
  10. Back Matter
    Pages 223-281

About this book

Introduction

This book covers theory and practice of competency and incompetency training. ‘Incompetency training’ includes formal and informal instruction that consciously (purposively) or unconsciously imparts knowledge, attitudes, beliefs, and behavior (including procedures) that are useless, inaccurate, misleading, and/or will lower performance outcomes of the trainee versus no training or training using alternative training methods. This book offers an early workbench model of incompetency training theory which proposes that executives and associates in firms, academia, and government organizations consciously as well as unknowingly offer incompetency training in many contexts. The evidence so far has shown that increasing trainees' vigilance and ability to recognize exposure to incompetency-training may help trainees to decrease the effectiveness (impact) of exposures to incompetency training—advancing incompetency training theory and knowledge of incompetency training practice may be necessary conditions for remedying negative outcomes that follow from trainees receiving such training. The book uses a series of laboratory experiments to elicit on tools advocated in the literature as aids in increasing incompetency and/or competency, and provides a comprehensive review of the literature on (in)competency training.

Keywords

Behavioral marketing Competency Framing issues Growth-share Matrix Incompetency training Placebo Control Groups Sensemaking

Authors and affiliations

  • Arch Woodside
    • 1
  • Rouxelle de Villiers
    • 2
  • Roger Marshall
    • 3
  1. 1.Department of MarketingBoston CollegeChestnut HillUSA
  2. 2.Department of MarketingUniversity of WaikatoHamiltonNew Zealand
  3. 3.Department of Marketing, Advertising, Retailing & SalesAuckland University of Technology AucklandNew Zealand

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-319-39108-3
  • Copyright Information Springer International Publishing Switzerland 2016
  • Publisher Name Springer, Cham
  • eBook Packages Business and Management
  • Print ISBN 978-3-319-39106-9
  • Online ISBN 978-3-319-39108-3
  • About this book
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