Cultural Heritage and Value Creation

1. Front Matter

   Pages i-xi

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2. Cultural Value

   • Massimo Montella

   Pages 1-51

3. Towards a Novel Conception of Bene Culturale

   • Sergio Barile

   Pages 53-70

4. From the Management of Cultural Heritage to the Governance of the Cultural Heritage System

   • Sergio Barile, Marialuisa Saviano

   Pages 71-103

5. Intangible Cultural Heritage as Defined in the 2003 UNESCO Convention

   • Tullio Scovazzi

   Pages 105-126

6. The UNESCO World Heritage Convention and the Enhancement of Rural Vine-Growing Landscapes

   • Pier Luigi Petrillo, Ottavio Di Bella, Nicola Di Palo

   Pages 127-169

7. The Cultural Dimension of the Mediterranean Diet as an Intangible Cultural Heritage of Humanity

   • Giovanni Scepi, Pier Luigi Petrillo

   Pages 171-188

Informed by systems thinking, this book explores new perspectives in which culture and management are harmoniously integrated and cultural heritage is interpreted both as an essential part of the social and economic context and as an expression of community identity. The combination of a multidisciplinary approach, methodological rigor and reference to robust empirical findings in the fertile field of analysis of UNESCO’s contribution mean that the book can be considered a reference for the management of cultural heritage. It casts new light on the complex relation of culture and management, which has long occupied both scholars and practitioners and should enable the development of new pathways for value creation.

The book is based on research conducted within the framework of the Consorzio Universitario di Economia Industriale e Manageriale (University Consortium for Industrial and Managerial Economics), a network of universities, businesses and public and private institutions that is dedicated to the production and dissemination of knowledge in the field.

This volume will be of interest to all who are involved in the study and management of the cultural heritage.

• Cultural heritage management
• Cultural heritage system
• Intangible cultural heritage
• Mediterranean diet
• Rural landscape
• Service view
• UNESCO
• Value creation
• Viable systems approach
• World Heritage List

“Highlights, with the support of different authors, the changes in the role, the definition and the management of the cultural heritage occurred in the past few decades. … Addressed … to those who are involved in the cultural heritage governance, this book offers not only an interesting analysis to understand the new role of cultural heritage in the contemporary society but also a methodological approach to rethink the cultural heritage governance in a more flexible and dynamic way … .” (Quadrelli di Francesca, tafterjournal.it, Issue 82, June, 2015)

• Department of Management, Sapienza University of Rome, Rome, Italy

  Gaetano M. Golinelli

Gaetano M. Golinelli is Emeritus Professor of Business Management at Sapienza University of Rome, Italy. He is president of CUEIM, a non profit research center supported by more than 20 state universities. Professor Golinelli is also scientific director of the journal Sinergie and the main contributor to the development of the Viable Systems Approach (VSA) research stream. He has been a speaker at the Paris 2011 UNESCO Headquarters and is author of more than 80 scientific works in the field of business management.

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