The Google Model

Managing Continuous Innovation in a Rapidly Changing World

  • Annika Steiber

Part of the Management for Professionals book series (MANAGPROF)

Table of contents

  1. Front Matter
    Pages i-xiv
  2. Annika Steiber
    Pages 1-8
  3. A New Set of Management Principles

    1. Front Matter
      Pages 9-9
  4. The Case of Google

    1. Front Matter
      Pages 35-35
    2. Annika Steiber
      Pages 37-82
  5. Continuous Innovation: A Critical Business Skill

    1. Front Matter
      Pages 83-83
    2. Annika Steiber
      Pages 85-123
  6. Back Matter
    Pages 125-125

About this book

Introduction

This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google, and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.

Keywords

Adaptability Ambidextrous Organization Competitiveness Continuous Innovation Google Open Innovation

Authors and affiliations

  • Annika Steiber
    • 1
  1. 1.Technology Management and EconomicsChalmers University of TechnologyGothenburgSweden

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-319-04208-4
  • Copyright Information Springer International Publishing Switzerland 2014
  • Publisher Name Springer, Cham
  • eBook Packages Business and Economics
  • Print ISBN 978-3-319-04207-7
  • Online ISBN 978-3-319-04208-4
  • Series Print ISSN 2192-8096
  • Series Online ISSN 2192-810X
  • About this book
Industry Sectors
Pharma
Automotive
Chemical Manufacturing
Biotechnology
Electronics
Consumer Packaged Goods
Energy, Utilities & Environment