The Business Value of Developer Relations

How and Why Technical Communities Are Key To Your Success

  • Mary Thengvall

Table of contents

  1. Front Matter
    Pages i-xxiii
  2. What Is the Value of a Technical Community?

    1. Front Matter
      Pages 1-1
    2. Mary Thengvall
      Pages 3-15
    3. Mary Thengvall
      Pages 17-27
    4. Mary Thengvall
      Pages 29-42
    5. Mary Thengvall
      Pages 43-71
    6. Mary Thengvall
      Pages 73-100
  3. Building and Engaging with the Community

    1. Front Matter
      Pages 101-101
    2. Mary Thengvall
      Pages 103-119
    3. Mary Thengvall
      Pages 121-146
    4. Mary Thengvall
      Pages 147-168
    5. Mary Thengvall
      Pages 169-191
    6. Mary Thengvall
      Pages 193-202
  4. Back Matter
    Pages 203-237

About this book


Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs.

First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more.

Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don’t get left behind – join the community today.


Community community management tech evangelism technical community burnout imposter syndrome PR communications

Authors and affiliations

  • Mary Thengvall
    • 1
  1. 1.San FranciscoUSA

Bibliographic information

Industry Sectors
Finance, Business & Banking
IT & Software