Handbook of Economic Psychology

  • W. Fred van Raaij
  • Gery M. van Veldhoven
  • Karl-Erik Wärneryd

Table of contents

  1. Front Matter
    Pages I-IX
  2. Economic Psychology as a Field of Study

    1. Karl-Erik Wärneryd
      Pages 2-41
  3. Theoretical Background

    1. Front Matter
      Pages 43-51
    2. Rik G. M. Pieters, W. Fred van Raaij
      Pages 108-142
    3. Rik G. M. Pieters
      Pages 144-204
    4. Karl-Erik Wärneryd
      Pages 206-248
  4. Household Economic Behaviour

    1. Front Matter
      Pages 249-256
    2. Erich Kirchler
      Pages 258-292
    3. Christian R. A. Pinson, Eduardo L. Roberto
      Pages 294-330
    4. Monroe Friedman
      Pages 332-357
  5. Business Behavior

    1. Front Matter
      Pages 359-366
    2. James G. March, Guje Sevón
      Pages 368-402
    3. Karl-Erik Wärneryd
      Pages 404-447
    4. Wesley J. Johnston, W. C. Benton
      Pages 448-471
  6. The Societal Perspective

    1. Front Matter
      Pages 473-477
    2. Dick J. Hessing, Karyl A. Kinsey, Henk Elffers, Russell H. Weigel
      Pages 516-537
    3. Gordon E. O’Brien
      Pages 538-568
    4. Adrian F. Furnham
      Pages 594-637
    5. W. Fred van Raaij
      Pages 638-655
  7. Back Matter
    Pages 657-683

About this book


The idea to publish a Handbook of Economic Psychology came up as a natural consequence of a discussion concerning appropriate reading material for courses in economic psychology. The discussion took place a few years ago in the Department of Economic Psychology at Tilburg University, The Netherlands. It was noted that there was a surprising lack of collections of pertinent readings, to say nothing about the lack of textbooks in the English language. So the present editors, who had been involved in the discussion, decided to start working on a Handbook. The situation has changed quite a lot since then. There are now a number of books, internationally available in the English language, in economic psy­ chology or behavioral economics. The interest in this field of study is expanding quite impressively. The Journal of Economic Psychology is now (1988) in its ninth volume and many other journals are publishing articles in the field. The application of psychological theories and methods to economic prob­ lems or the study of economic experiences and behavior is variously referred to as economic psychology or behavioral economics. While in principle we do not want to overdo the differences between the two, we have a feeling that economic psychology has a slightly stronger flavor of psychology than behavioral economics which in its turn seems to be closer to economics. Psychologists tend to feel more at home in economic psychology, while economists seem to favor behavioral economics.


behavioral economics economic psychology marketing psychology

Editors and affiliations

  • W. Fred van Raaij
    • 1
  • Gery M. van Veldhoven
    • 2
  • Karl-Erik Wärneryd
    • 3
  1. 1.Erasmus UniversityRotterdamThe Netherlands
  2. 2.Tilburg UniversityTilburgThe Netherlands
  3. 3.Stockholm School of EconomicsStockholmSweden

Bibliographic information

  • DOI
  • Copyright Information Springer Science+Business Media B.V. 1988
  • Publisher Name Springer, Dordrecht
  • eBook Packages Springer Book Archive
  • Print ISBN 978-90-481-8310-4
  • Online ISBN 978-94-015-7791-5
  • Buy this book on publisher's site
Industry Sectors
Chemical Manufacturing
Finance, Business & Banking
Consumer Packaged Goods