© 2008

Antecedents of Venture Firms’ Internationalization

A Conjoint Analysis of International Entrepreneurship in the Net Economy

  • Authors

About this book


With the continuing dispersion of the global digital network and performance improvements of information and communication technologies, resource-poor start-ups with online business models have emerged in large numbers. These firms are able to deploy their competitive advantages across their country borders early in their life-cycle and engage in international commerce at a fast pace. An increased immediacy between the firms and the globally accessible customer is observed.

Julia Christofor’s study aims to analyze the conditions of the initial internationalization decision in the Net Economy. Based on Information Systems, International Entrepreneurship, and Entrepreneurship literature, factors, which constitute the internationalization propensity, are derived. The results of this study suggest that a holistic perspective including the founder, business model and the firm level should be considered when explaining the internationalization propensity of entrepreneurs. Julia Christofor’s analysis also shows that depending on the decision-maker’s entrepreneurial orientation, the internationalization propensity varies. Data was obtained by means of conjoint analyses experiments conducted with 66 German Net Economy entrepreneurs.


Business Conjoint Analyse Digitale Geschäftsmodellle Entrepreneurial Orientation Entrepreneurs Entrepreneurship Entrepreneuship International Entrepreneuship internationalization strategy

About the authors

Dr. Julia Christofor promovierte bei Prof. Dr. Tobias Kollmann am Lehrstuhl für E-Business und E-Entrepreneurship an der Universität Duisburg-Essen, Campus Essen. Sie ist als Business Consultant bei der Hewlett-Packard GmbH in Ratingen tätig.

Bibliographic information

  • Book Title Antecedents of Venture Firms’ Internationalization
  • Book Subtitle A Conjoint Analysis of International Entrepreneurship in the Net Economy
  • Authors Julia Christofor
  • DOI
  • Copyright Information Gabler | GWV Fachverlage GmbH, Wiesbaden 2008
  • Publisher Name Gabler
  • eBook Packages Business and Economics Business and Management (R0)
  • Softcover ISBN 978-3-8349-1115-5
  • eBook ISBN 978-3-8349-9821-7
  • Edition Number 1
  • Number of Pages XVII, 265
  • Number of Illustrations 0 b/w illustrations, 0 illustrations in colour
  • Topics Business Strategy/Leadership
    IT in Business
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