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Elemente der Werbeplanung

  • Authors
  • Gerd F. Heuer

Table of contents

  1. Front Matter
    Pages 1-8
  2. Gerd F. Heuer
    Pages 126-153
  3. Gerd F. Heuer
    Pages 154-162
  4. Back Matter
    Pages 163-212

About this book

Keywords

Elemente Planung Werbeplanung

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-663-20383-4
  • Copyright Information Springer Fachmedien Wiesbaden 1968
  • Publisher Name VS Verlag für Sozialwissenschaften, Wiesbaden
  • eBook Packages Springer Book Archive
  • Print ISBN 978-3-663-20028-4
  • Online ISBN 978-3-663-20383-4
  • Buy this book on publisher's site
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