Lead Markets in Age-Based Innovations

Demographic Change and Internationally Successful Innovations

  • Nils┬áLevsen

Part of the Forschungs-/Entwicklungs-/Innovations-Management book series (FEIM)

Table of contents

  1. Front Matter
    Pages I-XXIII
  2. Nils Levsen
    Pages 1-10
  3. Nils Levsen
    Pages 11-50
  4. Nils Levsen
    Pages 125-159
  5. Nils Levsen
    Pages 161-183
  6. Nils Levsen
    Pages 185-245
  7. Back Matter
    Pages 271-335

About this book


Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.


  • Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations
  • Analysis of Lead Market Candidate Countries Based on Extant Theory
  • Market Participant Study
  • Age-Specialized Innovations: Stakeholder Structure and Implications

 Target Groups

  • Researchers and students of innovation management, technology management, sociology, and gerontology
  • Executives of product development

 The Author

Nils Levsen has been working at the Institute of Technology and Innovation Management at the Technical University of Hamburg-Harburg and examines the international diffusion of innovations.


Age-Specialized Innovations Early adoption of innovations Extant Theory Lead Market Theory Product and service innovations Stakeholder Structure

Authors and affiliations

  • Nils┬áLevsen
    • 1
  1. 1.HamburgGermany

Bibliographic information

Industry Sectors
Materials & Steel
Chemical Manufacturing
Finance, Business & Banking
Consumer Packaged Goods