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© 2014

Social Innovation for Business Success

Shared Value in the Apparel Industry

Book

Part of the BestMasters book series (BEST)

Table of contents

  1. Front Matter
    Pages I-XI
  2. Julia Schmitt
    Pages 1-4
  3. Julia Schmitt
    Pages 5-17
  4. Julia Schmitt
    Pages 19-30
  5. Julia Schmitt
    Pages 43-76
  6. Back Matter
    Pages 77-99

About this book

Introduction

Shared value not only offers a new concept to face the current business environmental dynamics but it also responds to macro-economic challenges. The creation of more value than mere profits can lead to a sustainable competitive advantage. Thus, it offers huge economic potential and presents a new challenge to corporate optimisation endeavours. Julia Schmitt draws on current sustainability and innovation research approaches in order to provide a deeper understanding of the shared value concept as a differentiation strategy for small and medium sized enterprises. Her empirical study on the German fair trade and organic fashion industry provides insights into possible configurations of a shared value business strategy. The awareness of these findings is essential to make a shared value strategy lead to business success.

Contents

  • Diffusion of Social Innovation
  •  Understanding Shared Value
  • Success Factors and Obstacles
  • Discussion of the Findings on Social Innovation

Targets

  • Teachers and students of Economic Sciences with focus on Development Studies and Sustainability Management
  • Management in the field of Strategy, Operations and Marketing; Consultants and Politicians

The Author

Julia Schmitt, M.Sc. in International Business Studies at Friedrich-Alexander University Erlangen-Nuremberg, works now in Sustainability Management for a German medium sized enterprise.

 

Keywords

Shared Value Social Innovation Sustainability

Authors and affiliations

  1. 1.Sustainability ManagementGiesecke & Devrient GmbHMünchenGermany

About the authors

Julia Schmitt, M.Sc. in International Business Studies at Friedrich-Alexander University Erlangen-Nuremberg, works now in Sustainability Management for a German medium sized enterprise.

Bibliographic information

  • Book Title Social Innovation for Business Success
  • Book Subtitle Shared Value in the Apparel Industry
  • Authors Julia Schmitt
  • Series Title BestMasters
  • Series Abbreviated Title BestMasters
  • DOI https://doi.org/10.1007/978-3-658-05461-8
  • Copyright Information Springer Fachmedien Wiesbaden 2014
  • Publisher Name Springer Gabler, Wiesbaden
  • eBook Packages Business and Economics Business and Management (R0)
  • Softcover ISBN 978-3-658-05460-1
  • eBook ISBN 978-3-658-05461-8
  • Edition Number 1
  • Number of Pages XI, 99
  • Number of Illustrations 6 b/w illustrations, 0 illustrations in colour
  • Topics Business Strategy/Leadership
    Operations Management
  • Buy this book on publisher's site
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