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Corporate Social Responsibility Reporting in China

  • Kwang-Yong Shin

Part of the SpringerBriefs in Business book series (BRIEFSBUSINESS)

Table of contents

  1. Front Matter
    Pages i-xii
  2. Kwang-Yong Shin
    Pages 1-21
  3. Kwang-Yong Shin
    Pages 23-45
  4. Kwang-Yong Shin
    Pages 47-60
  5. Kwang-Yong Shin
    Pages 93-113
  6. Kwang-Yong Shin
    Pages 115-133
  7. Kwang-Yong Shin
    Pages 135-151
  8. Kwang-Yong Shin
    Pages 153-170
  9. Kwang-Yong Shin
    Pages 171-195
  10. Kwang-Yong Shin
    Pages 197-217
  11. Kwang-Yong Shin
    Pages 219-241

About this book

Introduction

​The CSR report has become a very important tool which can help corporations to set up strategies and build their core competencies. This book presents a range of cases from different industries. Based on the analysis of the enterprise survival environment, it points out the necessity and significance of CSR. The book analyzes the current situation and development trend of CSR in China, as well as its international developing trend. By analyzing the management framework and formulation process of the CSR report, this book provides businesses with guiding principles for preparing the CSR report.

Keywords

Chinese Corporation Corporate Social Responsibility (CSR) Corporate Social Responsibility Report (CSRR) Corporate Survival Environment Electronic Corporate Social Responsibility (E-CSRR) Integrated Marketing Communication (IMC)

Authors and affiliations

  • Kwang-Yong Shin
    • 1
  1. 1.Business SchoolNankai UniversityTianjinPeople's Republic of China

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-642-54152-0
  • Copyright Information The Author(s) 2014
  • Publisher Name Springer, Berlin, Heidelberg
  • eBook Packages Business and Economics
  • Print ISBN 978-3-642-54151-3
  • Online ISBN 978-3-642-54152-0
  • Series Print ISSN 2191-5482
  • Series Online ISSN 2191-5490
  • Buy this book on publisher's site
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