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© 2011

Retail Category Management

Decision Support Systems for Assortment Shelf Space, Inventory and Price Planning

Benefits

  • This book is the first coherent book on retail shelf space management

  • Step-by-step extensions help the reader to learn quickly about decision areas in shelf management

  • Retail practitioners are provided with a comprehensive operations planning framework and efficient shelf management tools

Book

Part of the Lecture Notes in Economics and Mathematical Systems book series (LNE, volume 656)

Table of contents

  1. Front Matter
    Pages i-xxiv
  2. Alexander Hübner
    Pages 1-13
  3. Alexander Hübner
    Pages 71-91
  4. Alexander Hübner
    Pages 93-112
  5. Alexander Hübner
    Pages 113-133
  6. Alexander Hübner
    Pages 135-141
  7. Back Matter
    Pages 143-153

About this book

Introduction

Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.

Keywords

Assortment Planning Category Management Demand and Supply Chain Planning Quantitative Models Retailing

Authors and affiliations

  1. 1., Production and Operations ManagementIngolstadt School of ManagementIngolstadtGermany

Bibliographic information

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