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Table of contents (46 chapters)
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Neue Schwerpunkte im Marketing und Management
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Informationsmanagement
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Front Matter
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Forschungs- und Innovationsmanagement
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Front Matter
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Bibliographic Information
Book Title: Handbuch Pharma-Management
Book Subtitle: Band 1 Entscheidungs- und Marktstrukturen Pressure Group Management Marketing-Management / Band 2 Informationsmanagement Forschungs- und Innovationsmanagement Human Resources Management Recht und Management
Editors: Michael Lonsert, Klaus-Jürgen Preuß, Eckhard Kucher
DOI: https://doi.org/10.1007/978-3-322-90784-4
Publisher: Gabler Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1995
Softcover ISBN: 978-3-322-90785-1Published: 04 December 2014
eBook ISBN: 978-3-322-90784-4Published: 02 July 2013
Edition Number: 1
Number of Pages: XLIV, 996
Topics: Business and Management, general