© 2019

Cultural and Creative Industries

A Path to Entrepreneurship and Innovation

  • Marta Peris-Ortiz
  • Mayer Rainiero Cabrera-Flores
  • Arturo Serrano-Santoyo

Part of the Innovation, Technology, and Knowledge Management book series (ITKM)

Table of contents

  1. Front Matter
    Pages i-xiv
  2. Marta Peris-Ortiz, Jaime A. Gomez, Monica López-Sieben
    Pages 1-13
  3. Claudia Patricia Maldonado-Erazo, María de la Cruz del Río-Rama, Carlos Rueda-Armengot, Amador Durán-Sánchez
    Pages 15-42
  4. Mariella C. Remund, An Hong, Marta Peris-Ortiz
    Pages 63-80
  5. Jorge Francisco Sánchez-Jofras, Ingrid Kuri-Alonso
    Pages 101-119
  6. Borja Sañudo-Corrales, Antonio J. Sánchez-Oliver, María de la Cruz del Río-Rama
    Pages 137-153
  7. Mayer Rainiero Cabrera-Flores, Alicia León-Pozo, Eduardo A. Durazo-Watanabe
    Pages 155-179
  8. Inmaculada Carrasco, Juan-Sebastián Castillo-Valero, Ana Pérez-Luño
    Pages 181-195
  9. Alicia León-Pozo, Lino Meraz-Ruiz, Diana E. Woolfolk-Ruiz
    Pages 197-214
  10. Back Matter
    Pages 215-219

About this book


This book examines the ways in which cultural and creative industries can drive entrepreneurship, innovation, sustainability and overall regional development. It will address such issues as (1) the technical (tangible) components of creative and cultural industries in relation to innovation; (2) the intangible components of creative and cultural industries in relation to services provided; (3) the relationship between tangible and intangible components and economic and social innovation; and (4) the ways in which creative and cultural industries effect and influence regional sustainability and development.

Cultural and creative industries and the creative economy as a whole have been increasingly prevalent in research literature because of their role in driving economic and social development. Cultural and creative industries also enable other forms of entrepreneurship and innovation beyond the traditional, technology-based focus of innovation, thereby enhancing regional growth and development through these channels. The contributions presented in this book discuss the main issues, challenges, opportunities and trends of cultural and creative industries through conceptual analysis and cases studies from different world regions. Featuring research from industries such as art, health care, beer and wine and education, this book provides researchers, academics, professionals and policy makers with a detailed examination of the development and potential of cultural and creative industries in regional and global economies.


Creative Industries Cultural Industries Creative Economy Social Entrepreneurship Sustainable Entrepreneurship Creative Tourism e-Health Apps Gamification and New Technologies Craft Beer Industry Wine Tourism

Editors and affiliations

  • Marta Peris-Ortiz
    • 1
  • Mayer Rainiero Cabrera-Flores
    • 2
  • Arturo Serrano-Santoyo
    • 3
  1. 1.Departamento de Organización de EmpresasUniversitat Politècnica de ValènciaValenciaSpain
  2. 2.CETYS UniversidadBaja CaliforniaMexico
  3. 3.Center for Scientific Research and Higher Education of EnsenadaEnsenadaMexico

About the editors

Marta Peris-Ortiz is Professor at Universitat Politècnica de València. She received her PhD in Management from the University of Valencia in 2005.


Her current research is focused on the topics of entrepreneurship, innovation, sustainability, Knowledge and education innovation. She has published articles in journals such as Journal Business Research, Management Decision, Service Industries Journal, Technological Forecasting and Social Change, Service Business, European Journal of International Management, Journal of International Change Management, International Entrepreneurship and Management Journal, International Journal of Manpower, Canadian Journal of Administrative Sciences and Non-Profit Management and Leadership among others, and is also a reviewer.

She has been Guest Editor of Management Decision, European Journal and International Management, Service Industries Journal, Canadian Journal of Administrative Sciences, Technological Forecasting and Social Change, Small Business Economics and Journal of Knowledge Economy, among others. She is Associate Editor and on the editorial board of several journals of relevant international prestige. She has been President in different International Conferences and she has been executive secretary of the International Network of Business and Management Journals for five years.

Marta Peris-Ortiz has been co-editor of more than 20 books published by Springer. Since 2014, she has been a member of the DEVA agency evaluator group, responsible for evaluating degrees and masters in Andalucía (Spain).

Mayer R. Cabrera-Flores is Professor at CETYS Graduate School of Business, researcher of CETYS Research Institute for Innovation, Entrepreneurship and Social Change-INNSIGNIA, member of National System of Researchers in Mexico (SNI-CONACYT) and member of the research and teaching network on technological innovation. In 2014, Dr. Cabrera-Flores received his Doctor’s degree in Global Development Studies from the Autonomous University of Baja California. He has a Master in ICT and a Bachelor in Electronic Engineering. Since 2006 he has participated in several research projects with different regional institutions. From 2008 to 2015, Dr. Cabrera-Flores was a full research assistant at Institute of Educational Research and Development (IIDE), member of the editorial board of the Electronic Journal of Educational Research-REDIE and faculty associate of the Research Group on Digital Technology in Education. He has several scientific publications, including books and papers in indexed international journals. His research interests are Regional Innovation Ecosystems; Creative Economy; Policy on Science and Higher Education; Science Communication; ICT and Social Change.

Dr. Arturo Serrano Santoyo earned his Doctor’s degree in Electrical Engineering from the National Polytechnic Institute in Mexico City in 1980. In 1981 he received the ALCATEL Annual Telecommunications Award for his contributions to rural satellite communications in Mexico, and in 1986 was honored with the ERICSSON Telecommunications Award. Dr. Serrano was awarded with the 2016 National Engineering Prize from the Mexican Association of Electrical and Mechanical Engineers. He has been a consultant for the Organization of American States and the United Nations as well as for many private companies and governmental agencies. Dr. Serrano is member of the Mexican Academy of Engineering and author of more than 60 papers in indexed scientific journals, and several books, on techno-social issues. He is currently researcher at the Center for Scientific Research and Higher Education of Ensenada (CICESE), visitant scholar at CETYS Universidad and member of the Mexican National System of Researchers SNI.

Bibliographic information

Industry Sectors
Chemical Manufacturing
Consumer Packaged Goods
Materials & Steel
Finance, Business & Banking