© 2018

Data Driven

An Introduction to Management Consulting in the 21st Century

  • First book to consider Management Consulting in terms of Big Data

  • A scientific, modern, complete and concise treatment

  • Accompanying website redirects to books, articles, tutorials, reports and consulting events


Part of the Management for Professionals book series (MANAGPROF)

Table of contents

  1. Front Matter
    Pages i-xxiv
  2. Jeremy David Curuksu
    Pages 1-16
  3. Jeremy David Curuksu
    Pages 17-26
  4. Jeremy David Curuksu
    Pages 27-41
  5. Jeremy David Curuksu
    Pages 43-59
  6. Jeremy David Curuksu
    Pages 61-71
  7. Jeremy David Curuksu
    Pages 73-86
  8. Jeremy David Curuksu
    Pages 87-127
  9. Jeremy David Curuksu
    Pages 129-152
  10. Jeremy David Curuksu
    Pages 153-169
  11. Back Matter
    Pages 171-185

About this book


This book is a “scientific” introduction to management consulting that covers elementary and more advanced concepts, such as strategy and client-relationship. It discusses the emerging role of information technologies in consulting activities and introduces the essential tools in data science, assuming no technical background. Drawing on extensive literature reviews with more than 200 peer reviewed articles, reports, books and surveys referenced, this book has at least four objectives: to be scientific, modern, complete  and concise. An interactive version of some sections (industry snapshots, method toolbox) is freely accessible at


Management Consulting Consulting Methodologies Client-Consultant Interaction Data Science Principles of Strategy Functional Strategy Consulting Cases

Authors and affiliations

  1. 1.Amazon Web Services, IncNew York, NYUSA

About the authors

Jeremy David Curuksu is a data scientist, management consultant and researcher. He worked at the strategy firm Innosight, at the Chief Analytics Office of IBM and at Amazon Web Services. He holds a PhD in bioinformatics and was a research scientist for 6 years in applied mathematics at the Polytechnic School of Lausanne in Switzerland and at the Massachusetts Institute of Technology in the US. He published multiple first-author peer reviewed articles and blog posts and presented 50+ seminars in data science and management consulting at MIT and at Harvard University. He is now advising Amazon’s clients and working on solving their business issues through the use of artificial intelligence.

Bibliographic information

  • Book Title Data Driven
  • Book Subtitle An Introduction to Management Consulting in the 21st Century
  • Authors Jeremy David Curuksu
  • Series Title Management for Professionals
  • Series Abbreviated Title Management for Professionals
  • DOI
  • Copyright Information Springer International Publishing AG, part of Springer Nature 2018
  • Publisher Name Springer, Cham
  • eBook Packages Business and Management Business and Management (R0)
  • Hardcover ISBN 978-3-319-70228-5
  • Softcover ISBN 978-3-030-09941-1
  • eBook ISBN 978-3-319-70229-2
  • Series ISSN 2192-8096
  • Series E-ISSN 2192-810X
  • Edition Number 1
  • Number of Pages XXIV, 185
  • Number of Illustrations 38 b/w illustrations, 0 illustrations in colour
  • Topics Business Consulting
    Big Data/Analytics
  • Buy this book on publisher's site