Turkish Multinationals

Market Entry and Post-Acquisition Strategy

  • Yuksel Ayden
  • Mehmet Demirbag
  • Ekrem Tatoglu

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Yuksel Ayden, Mehmet Demirbag, Ekrem Tatoglu
    Pages 1-10
  3. Yuksel Ayden, Mehmet Demirbag, Ekrem Tatoglu
    Pages 33-65
  4. Yuksel Ayden, Mehmet Demirbag, Ekrem Tatoglu
    Pages 67-125
  5. Yuksel Ayden, Mehmet Demirbag, Ekrem Tatoglu
    Pages 127-168
  6. Yuksel Ayden, Mehmet Demirbag, Ekrem Tatoglu
    Pages 169-186
  7. Yuksel Ayden, Mehmet Demirbag, Ekrem Tatoglu
    Pages 187-211
  8. Back Matter
    Pages 213-244

About this book


This book explores the internationalization of Turkish multinationals by examining a set of firms from various industries and providing eleven detailed case studies. The authors aim to discover the reasons behind the drive for internationalization within the firms, and how their internationalization processes work. By focusing on a medium-sized emerging country, which is strategically located at the intersection of European, Asian and African markets, Turkish Multinationals provide a significant contribution to research on multinational firms in emerging countries. Topics discussed include: strategic motives for and drivers of internationalization at multiple levels (firm, industry and institutional); the location, ownership and entry modes of multinational firms; and their market entry and post-acquisition strategies, which are critical to the evolution of the internationalization process. This innovative book will offer an alternative perspective to current debate on emerging markets, and will be of great interest to both academics of global strategy and international business, and policy-makers.


internationalization expansion MNEs strategy entry modes location Turkey Emerging Markets global strategy

Authors and affiliations

  • Yuksel Ayden
    • 1
  • Mehmet Demirbag
    • 2
  • Ekrem Tatoglu
    • 3
  1. 1.Fatih UniversityBuyukcekmeceTurkey
  2. 2.University of EssexSouthend-on-SeaUnited Kingdom
  3. 3.Ibn Haldun UniversityBasaksehirTurkey

Bibliographic information

  • DOI
  • Copyright Information The Editor(s) (if applicable) and The Author(s) 2018
  • Publisher Name Palgrave Macmillan, Cham
  • eBook Packages Business and Management
  • Print ISBN 978-3-319-57293-2
  • Online ISBN 978-3-319-57294-9
  • Buy this book on publisher's site
Industry Sectors
Finance, Business & Banking