© 2017

Leadership through Trust

Leveraging Performance and Spanning Cultural Boundaries


Table of contents

  1. Front Matter
    Pages i-xxi
  2. Gus Gordon
    Pages 23-51
  3. Gus Gordon
    Pages 53-62
  4. Gus Gordon
    Pages 63-69
  5. Gus Gordon
    Pages 71-82
  6. Gus Gordon
    Pages 83-86
  7. Gus Gordon
    Pages E1-E1
  8. Back Matter
    Pages 87-96

About this book


This book proposes that the key ingredient to effective leadership is trust and that leaders must earn the trust of their colleagues to be successful. The author uses his experience as a CEO in Mexico, a low trust society, as the basis of his model of trust leadership, which incorporates empathy and servant leadership principles. This book bridges the gap of abstract leadership concepts to practical application and implementation of leadership principles. Scholars can learn from the first-hand experience of the author as CEO while leaders can become more effective by grasping the theoretical underpinnings of leadership that the author offers.  


Cross-Cultural Leadership Trust Leadership organizational performance organizational effectiveness organizational behavior Motivating Language Theory Stakeholder Theory Stewardship Theory Servant Leadership Stewardship Social Capital Empathy

Authors and affiliations

  1. 1.University of Texas at TylerTylerUSA

About the authors

Gus Gordon is Professor of Accounting at the University of Texas at Tyler. Prior to returning to academia, Dr. Gordon co-founded a manufacturing company in Merida, Mexico that manufactures all types of garments for law enforcement agencies primarily in the U.S. and Canada.

Bibliographic information

  • Book Title Leadership through Trust
  • Book Subtitle Leveraging Performance and Spanning Cultural Boundaries
  • Authors Gus Gordon
  • DOI
  • Copyright Information The Editor(s) (if applicable) and The Author(s) 2017
  • Publisher Name Palgrave Macmillan, Cham
  • eBook Packages Business and Management Business and Management (R0)
  • Hardcover ISBN 978-3-319-56954-3
  • Softcover ISBN 978-3-319-86045-9
  • eBook ISBN 978-3-319-56955-0
  • Edition Number 1
  • Number of Pages XXI, 96
  • Number of Illustrations 5 b/w illustrations, 0 illustrations in colour
  • Topics Business Strategy/Leadership
  • Buy this book on publisher's site
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