Global Business Strategies in Crisis

Strategic Thinking and Development

  • Ümit Hacioğlu
  • Hasan Dinçer
  • Nihat Alayoğlu

Part of the Contributions to Management Science book series (MANAGEMENT SC.)

Table of contents

  1. Front Matter
    Pages i-xxi
  2. Strategic Management and Practices in High Velocity Markets During Crisis

    1. Front Matter
      Pages 1-1
    2. Federica Brunetta, Francesca Capo, Francesca Vicentini
      Pages 3-14
    3. Aşkın Özdağoğlu, Sabri Erdem, Güzin Özdağoğlu
      Pages 31-42
    4. Francesca Vicentini, Federica Brunetta, Francesca Capo
      Pages 43-56
  3. Designing Competitive Strategies, Leadership and Culture During Recession

  4. Strategic Entrepreneurship, Innovation and Design

    1. Front Matter
      Pages 167-167
    2. Güney Çetin Gürkan, Şule Aydın Tükeltürk
      Pages 185-199
    3. Nihat Erdoğmuş, Gökçen Arkali Olcay, Erkan Erdemir
      Pages 201-213
    4. Ozlem Ozturk Cetenak, Gurcem Oransay
      Pages 243-259
  5. Managing Risks Through Adaptive Strategies and Decision Systems During Crisis

    1. Front Matter
      Pages 261-261
    2. Gökçe Çiçek Ceyhun
      Pages 263-271
    3. Metehan Feridun Sorkun, Meltem Onay
      Pages 303-316
  6. Evaluation of Firm Performance, Financial Efficiency and Managerial Control

    1. Front Matter
      Pages 317-317
    2. Emine Ebru Aksoy, Ayse Yildiz
      Pages 319-334
    3. Mehmet Fatih Acar, Aziz Bakay, Taptuk Emre Erkoç
      Pages 335-351
    4. Ali Osman Gurbuz, Levent Ataunal, Asli Aybars
      Pages 371-383
    5. Emin Hüseyin Çetenak, Gamze Vural, A. Gökhan Sökmen
      Pages 385-397

About this book


As the world is currently in the midst of financial and economic crises, this collection of expert contributions focuses on strategy formation and implementation at various organizational levels to address the challenges ahead. The latest economic turmoil and its ongoing impact on business performance are compelling top managers to develop effective business strategies and redefine the boundaries of their operational and strategic activities. On one hand, tremendous challenges in the competitive business environment have become a source of global threats for many small entrepreneurs. On the other, investors faced with today’s volatile economic conditions demand more gains on their capital investments to counter-balance the growing risk of global threats. This book explores the question as to whether it is possible to efficiently and effectively address these threats and obstacles. Are managers capable of planning and implementing strategic actions? What should the major managerial strategy be in order to overcome fluctuations in a market-oriented society?

The strategies and practices recommended here are aimed to design continuous development competencies and contribute to the stability, recovery and sustainability of global business operations under volatile economic conditions. This refreshingly novel book seeks to establish managerial strategies and practices for effectively responding to challenges in the competitive business environment, as global volatility and fluctuations continue to worsen.


Strategy formulation Organizational insight Strategic asset management Multinational operations Strategy implementation Strategic HR CRM Strategies

Editors and affiliations

  • Ümit Hacioğlu
    • 1
  • Hasan Dinçer
    • 2
  • Nihat Alayoğlu
    • 3
  1. 1.Istanbul Medipol UniversityBeylikduzuTurkey
  2. 2.Istanbul Medipol University EyupTurkey
  3. 3.Istanbul Medipol University ZeytinburnuTurkey

Bibliographic information

Industry Sectors
Materials & Steel
Chemical Manufacturing
Finance, Business & Banking
Consumer Packaged Goods