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© 2016

Urban Innovation Networks

Understanding the City as a Strategic Resource

Book

Table of contents

  1. Front Matter
    Pages i-x
  2. Alexander Gutzmer
    Pages 1-6
  3. Alexander Gutzmer
    Pages 23-42
  4. Alexander Gutzmer
    Pages 43-59
  5. Alexander Gutzmer
    Pages 115-116
  6. Back Matter
    Pages 117-123

About this book

Introduction

This book offers fresh insights into how companies can engage with, and make use of, the modern metropolis. Based on actor-network theory and the resource-based view of the firm, it demonstrates how the contemporary city can be seen – and used – as a resource for corporate innovation. The main argument is that companies have to build what the author calls “urban innovation networks.” After a theory-based outline of such networks, the author demonstrates the extent to which different institutional players – companies such as Audi, Ikea and Siemens, but also arts institutions like the Haus der Kunst in Munich – are already working to create them. The book combines management thinking with urban theory and the sociology of networks to create a unique blend of different views of capitalism and space, offering a new perspective on both the modern metropolis and globally operating companies active within our distinctly urban culture.

Keywords

Actor-network theory Corporate innovation Innovation management Innovation management Resource-based view of the firm Urban innovation networks Urban innovation networks Urbanism

Authors and affiliations

  1. 1.Department of Corporate CommunicationsQuadriga University of Applied SciencesBerlinGermany

About the authors

Alexander Gutzmer is professor for media and communication at the Berlin-based Quadriga University and Editorial Director of the publishing house Callwey. He is also editor-in-chief of the architecture magazine “Baumeister”. Gutzmer worked as a business journalist for the German national weekly newspaper “Welt am Sonntag” and was editor-in-chief of the management magazine “think:act”, published by Roland Berger Strategy Consultants. He got a PhD and an MA in Cultural Studies from Goldsmiths College, University of London, and a business degree from Free University Berlin.

Bibliographic information

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