Facebook Nation

Total Information Awareness

  • Newton Lee

Table of contents

  1. Front Matter
    Pages i-xv
  2. Prologue

    1. Front Matter
      Pages 1-1
  3. Privacy in The Age of Big Data

    1. Front Matter
      Pages 21-21
    2. Newton Lee
      Pages 23-70
    3. Newton Lee
      Pages 71-84
    4. Newton Lee
      Pages 85-94
  4. Business Intelligence in Social Media

    1. Front Matter
      Pages 95-95
    2. Newton Lee
      Pages 97-116
    3. Dennis Yu, Alex Houg
      Pages 117-138
    4. Newton Lee
      Pages 139-147
  5. The Rise of Facebook Nation

    1. Front Matter
      Pages 149-149
    2. Newton Lee
      Pages 151-168
    3. Newton Lee
      Pages 169-188
    4. Emily Temple-Wood
      Pages 189-199
    5. Newton Lee
      Pages 201-244
  6. Total Information Awareness in Facebook Nation

    1. Front Matter
      Pages 245-245
    2. Newton Lee
      Pages 247-253
    3. Newton Lee
      Pages 255-278
    4. Newton Lee
      Pages 305-345
  7. Epilogue

    1. Front Matter
      Pages 347-347
    2. Newton Lee
      Pages 349-365
  8. Back Matter
    Pages 367-412

About this book


Facebook’s psychological experiments and Edward Snowden’s NSA leaks epitomize a world of increasing information awareness in the social media ecosystem. With over a billion monthly active users, Facebook as a nation is overtaking China as the largest country in the world. President Barack Obama, in his 2011 State of the Union Address, called America “the nation of Edison and the Wright brothers” and “of Google and Facebook.” U.S. Chief Information Officer Steven VanRoekel opines that America has become a “Facebook nation” that demands increased transparency and interactivity from the federal government.

Ubiquitous social networks such as Facebook, Google+, Twitter, and YouTube are creating the technologies, infrastructures, and big data necessary for Total Information Awareness – a controversial surveillance program proposed by DARPA after the 9/11 attacks. NSA’s secret PRISM program has reinvigorated WikiLeaks founder Julian Assange’s accusation that “Facebook is the most appalling spying machine that has ever been invented.”

Facebook CEO Mark Zuckerberg once said, “We exist at the intersection of technology and social issues.” This book offers discourse and practical advice on the privacy issue in the age of big data, business intelligence in social media, e-government and e-activism, as well as personal total information awareness. This expanded edition also includes insights from Wikipedian Emily Temple-Wood and Facebook ROI experts Dennis Yu and Alex Houg.


Business intelligence Facebook advertising data mining information science privacy social media

Authors and affiliations

  • Newton Lee
    • 1
  1. 1.Newton Lee Laboratories, LLCTujungaUSA

Bibliographic information

  • DOI
  • Copyright Information Springer Science+Business Media New York 2014
  • Publisher Name Springer, New York, NY
  • eBook Packages Computer Science
  • Print ISBN 978-1-4939-1739-6
  • Online ISBN 978-1-4939-1740-2
  • Buy this book on publisher's site
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