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Exporting

The Definitive Guide to Selling Abroad Profitably

  • Laurel J. Delaney

Table of contents

  1. Front Matter
    Pages i-xxi
  2. Building Your Foundations for Exporting

    1. Front Matter
      Pages 1-1
    2. Laurel J. Delaney
      Pages 3-14
    3. Laurel J. Delaney
      Pages 15-28
    4. Laurel J. Delaney
      Pages 29-48
    5. Laurel J. Delaney
      Pages 49-68
  3. Creating and Using Online Marketing Platforms

    1. Front Matter
      Pages 69-69
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      Pages 71-86
    3. Laurel J. Delaney
      Pages 87-102
    4. Laurel J. Delaney
      Pages 121-143
    5. Laurel J. Delaney
      Pages 145-162
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      Pages 163-185
  4. Mapping Out Your Export Journey

    1. Front Matter
      Pages 187-187
    2. Laurel J. Delaney
      Pages 189-203
    3. Laurel J. Delaney
      Pages 205-226
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      Pages 239-255
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      Pages 257-277
  5. Developing Sales and Distribution Capabilities

    1. Front Matter
      Pages 279-279
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      Pages 281-304
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      Pages 305-331
  6. Managing the Transaction

    1. Front Matter
      Pages 333-333
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      Pages 335-353
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      Pages 355-374
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      Pages 375-406
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      Pages 407-417
  7. Keep Building Your Business

    1. Front Matter
      Pages 439-439
    2. Laurel J. Delaney
      Pages 441-450
    3. Laurel J. Delaney
      Pages 451-461
  8. The Export Journey

    1. Front Matter
      Pages 463-463
    2. Laurel J. Delaney
      Pages 465-475
    3. Laurel J. Delaney
      Pages 477-495
    4. Laurel J. Delaney
      Pages 497-511
    5. Laurel J. Delaney
      Pages 513-530
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      Pages 531-540
  9. Export Mastery

    1. Front Matter
      Pages 541-541
    2. Laurel J. Delaney
      Pages 543-558
    3. Laurel J. Delaney
      Pages 559-562
  10. Back Matter
    Pages 563-585

About this book

Introduction

“Laurel Delaney writes in a tremendous spirit of service to entrepreneurial and small business leaders navigating the opportunities of globalization. Whether leading a fresh startup, a small business, or an entrepreneurial growth company seeking greatness, the question of whether—and how—to go global must be addressed. Delaney shows yet again her passionate dedication to serving her readers with deeply practical guidance.”—Jim Collins, author of Good to Great and co-author of Beyond Entrepreneurship

Gain the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. This book is the bible for entrepreneurs and small business owners taking their US businesses to the next level of growth through exports. Exporting empowers readers with the can-do confidence to tackle the challenges and opportunities of exporting, leading to greater revenues, stability, and profitability for your business. With 70 percent of global buying power lying outside US borders, exporting is not just an option for ambitious entrepreneurs—it’s an absolute must for building and sustaining a successful future.

Typically, exporting first appears on the radar of small businesses as unsolicited inquiries from foreign customers on the web via your email, website, blog, or Facebook page. People outside your country want your product, and they want it now. The problem is that most small business owners do not know how to service these inquiries. What's the best way to ship goods? Do I need a license? Should I sell through wholesalers in specific countries or directly to consumers? How will I get paid?

Reflecting the rapid rate of change in national and global trade regulations and economic conditions, this second edition contains extensive updates and enhancements of the first edition’s data and citations; actual and prospective multilateral trade agreements, especially the TPP and TTIP; CFR, EAR, and BIS rules; interviews with trade and sector specialists; economic trends and shocks affecting export opportunities and risks in various regions and sectors; and the annotated selection of recommended exporting resource sites.

Exporting: The Definitive Guide to Selling Abroad Profitably:

  • Lays out simple steps and tips to conduct market research, find customers, open new markets, create an export business plan, get paid, and ship goods and services efficiently and profitably
  • Shows you how to use the Internet and social media to mediate the exporting process and expand your international presence
  • Details how the US government helps exporters and how to avoid foreign regulatory pitfalls

Keywords

ad valorem duties affiliate marketing binational trade associations break-bulk shipments BRICS Export-Import Bank EAR carton markings Commerce Control List Common Sense Advisory foreign trade zones cost, insurance, and freight Gold Key Matching Service US Export Assistance Centers DHL Magento emerging markets Eriksen Translations bribes and corruption exchange rates

Authors and affiliations

  • Laurel J. Delaney
    • 1
  1. 1.Ste LL ChicagoUSA

Bibliographic information

Industry Sectors
Pharma
Materials & Steel
Automotive
Chemical Manufacturing
Biotechnology
Finance, Business & Banking
IT & Software
Consumer Packaged Goods
Engineering