The Economics, Technology and Content of Digital TV

  • Darcy Gerbarg

Part of the Economics of Science, Technology and Innovation book series (ESTI, volume 15)

Table of contents

  1. Front Matter
    Pages i-xxi
  2. Delivery Systems and Technology Issues

    1. Front Matter
      Pages 1-1
    2. A. Michael Noll
      Pages 3-17
    3. William F. Schreiber
      Pages 37-59
    4. A. Michael Noll
      Pages 61-72
    5. Stuart Beck, John D. Abel
      Pages 73-83
  3. Content and Programs

    1. Front Matter
      Pages 85-85
    2. Douglas Rushkoff
      Pages 103-124
    3. Robin Mudge
      Pages 125-144
  4. The Changing Economics of TV Industries

    1. Front Matter
      Pages 161-161
    2. James F. Moore, Stacey Koprince
      Pages 163-180
    3. David Waterman
      Pages 181-195
    4. Richard Parker
      Pages 197-213
    5. W. Russell Neuman
      Pages 215-236
    6. Gary P. Poon
      Pages 237-272
  5. International Issues

    1. Front Matter
      Pages 273-273
    2. Peter B. Seel
      Pages 275-285
    3. Jeffrey A. Hart
      Pages 287-314
  6. Back Matter
    Pages 315-330

About this book


As the world of television moves from analog to digital, political and economic forces are being brought to bear on companies as they attempt to deal with changes occurring in their industries. The impetus for the conversion from analog to digital TV comes from many quarters, including the broadcasting industry, the computer industry, governments, consumer electronics manufacturers, content developers, and the Internet. The widespread acceptance of digital technology in both the home and the workplace account for the ready acceptance of the belief that the move to digital television is an appropriate advancement. Not all authors in this volume however are believers.
This book is divided into four sections each dealing with one aspect of the transition from analog to digital TV broadcasting. The first section presents the various technologies. It establishes a structure for understanding the technologies currently in use as well as those being developed by the industries involved in the delivery of digital television. Section two presents information about consumer TV viewing and includes examples of innovative, experimental interactive programs. Economics and financial issues are addressed from a variety of perspectives in section three. Section four concludes the book with a look at the international environment and the history of digital TV globally.


Digital Television Image Internet consumer economics ecosystem electronics environment information pricing science and technology service transition value-at-risk

Editors and affiliations

  • Darcy Gerbarg
    • 1
  1. 1.Columbia Institute for Tele-InformationColumbia University Graduate School of BusinessColumbia

Bibliographic information

  • DOI
  • Copyright Information Kluwer Academic Publishers 1999
  • Publisher Name Springer, Boston, MA
  • eBook Packages Springer Book Archive
  • Print ISBN 978-1-4613-7256-1
  • Online ISBN 978-1-4615-4971-0
  • Series Print ISSN 1381-0480
  • Buy this book on publisher's site
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Finance, Business & Banking