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Electronic Business & Commerce

  • Michael Chesher
  • Rukesh Kaura
  • Peter Linton
Textbook

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 1-26
  3. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 27-50
  4. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 51-74
  5. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 75-110
  6. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 111-131
  7. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 133-160
  8. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 161-186
  9. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 187-205
  10. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 207-235
  11. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 237-260
  12. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 261-277
  13. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 279-317
  14. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 319-331
  15. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 333-352
  16. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 353-376
  17. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 377-396
  18. Michael Chesher, Rukesh Kaura, Peter Linton
    Pages 397-416
  19. Back Matter
    Pages 417-442

About this book

Introduction

Information technology has revolutionized the way business is conducted, especially since the adoption of the Internet by the business community over the last decade. As the marketplace has become global in character, conducting business electronically has opened up fresh opportunities for reaching new markets for both finding and selling products. New business models are emerging that allow organizations to both reduce costs and achieve competitive advantage through the manipulation of information accompanying the physical business process.

Keywords

B2B B2C Business-to-Consumer E-Business Electronic Business Electronic Market Internet XML organization

Authors and affiliations

  • Michael Chesher
    • 1
  • Rukesh Kaura
    • 2
  • Peter Linton
    • 3
  1. 1.Roehampton University of SurreyUK
  2. 2.JP Morgan Chase & CoSingapore
  3. 3.Linton AssociatesUK

Bibliographic information

Industry Sectors
IT & Software