Managerial Economics

The Analysis of Business Decisions

  • Authors
  • Stephen Hill

Table of contents

  1. Front Matter
    Pages i-xi
  2. Stephen Hill
    Pages 1-9
  3. Stephen Hill
    Pages 10-41
  4. Stephen Hill
    Pages 42-66
  5. Stephen Hill
    Pages 67-99
  6. Stephen Hill
    Pages 100-135
  7. Stephen Hill
    Pages 136-161
  8. Stephen Hill
    Pages 162-182
  9. Stephen Hill
    Pages 183-207
  10. Stephen Hill
    Pages 208-232
  11. Stephen Hill
    Pages 233-252
  12. Stephen Hill
    Pages 253-283
  13. Stephen Hill
    Pages 284-300
  14. Stephen Hill
    Pages 301-328
  15. Stephen Hill
    Pages 329-331
  16. Back Matter
    Pages 332-366

About this book


This book provides a unified framework for business decision-making, by developing a logical and systematic approach to business problems. The book is split into three parts - The Nature of Decisions, The Decision Environment and Decision Areas, whilst each chapter concludes with a specific application of the principles and concepts outlined. The intended readership includes both undergraduate and postgraduate students of business, whilst its depth and range make it relevant to business studies and professional courses. Included in the book are a selection of undergraduate and postgraduate examination questions, together with notes on answers.


economics Investment linear optimization management marketing optimization pricing

Bibliographic information

Industry Sectors
Finance, Business & Banking
Consumer Packaged Goods