Advertisement

Effective Advertising and PR

  • Authors
  • Alison┬áCorke
Textbook

Part of the Pan Breakthrough Books book series (BBB)

Table of contents

  1. Front Matter
    Pages i-vi
  2. Alison Corke
    Pages 1-24
  3. Alison Corke
    Pages 25-35
  4. Alison Corke
    Pages 36-61
  5. Alison Corke
    Pages 62-73
  6. Alison Corke
    Pages 74-81
  7. Alison Corke
    Pages 82-96
  8. Alison Corke
    Pages 97-109
  9. Alison Corke
    Pages 110-120
  10. Back Matter
    Pages 121-122

About this book

Keywords

Advertising business corporate communication management marketing public relations

Bibliographic information

Industry Sectors
Pharma
Automotive
Chemical Manufacturing
Biotechnology
Finance, Business & Banking
Telecommunications
Consumer Packaged Goods