Gizmos or: The Electronic Imperative: How Digital Devices have Transformed American Character and Culture

  • Arthur Asa Berger

Table of contents

  1. Front Matter
    Pages i-xv
  2. Arthur Asa Berger
    Pages 10-24
  3. Arthur Asa Berger
    Pages 25-35
  4. Arthur Asa Berger
    Pages 36-48
  5. Arthur Asa Berger
    Pages 49-57
  6. Arthur Asa Berger
    Pages 58-64
  7. Arthur Asa Berger
    Pages 91-95
  8. Arthur Asa Berger
    Pages 106-107
  9. Back Matter
    Pages 108-114

About this book


Gizmos or: The Electronic Imperative offers a concise series of analyses on the transformative impact of digital devices on American society. With approaches ranging from semiotic theory to psychoanalytic theory, sociological theory to personal reflection, Berger taps the span of knowledge from his prolific career to help readers better understand the role digital devices play both in their technologic, economic, and common-use forms. Using accessible, conversational language and numerous illustrations, Berger deconstructs familiar objects and media for readers ranging from field specialists to everyday cultural consumers alike.


3-D Printers computers culture scanners smartphones technology Internet 3-D Printers computer computers culture digital electronics Print scanners smartphones society technology television video

Authors and affiliations

  • Arthur Asa Berger
    • 1
  1. 1.San Francisco State UniversityUSA

Bibliographic information