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, Volume 3, Issue 12, pp 10–11 | Cite as

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BMW | New Mini & M4, Refreshed M3 and M5 Launched

In line with its aggressive launch strategy, BMW Group India launched the new-generation M3 and M5 sedans, as well as the new M4 coupe, apart from its new MINI cars. While the M3 and M4 cars are priced at ₨ 1.19 cr and ₨ 1.22 cr respectively, the M5 will cost ₨ 1.35 cr, all prices being ex-showroom. The company now has a total of four performance cars in the M range, including the M6 Gran Coupe that was launched earlier this year.

BMW also launched the newly styled version of its MINI Cooper D 3-door, as well as a new 5-door body variant of the car at ₨ 31.85 lakh and ₨ 35.2 lakh respectively, both ex-showroom. This is the first time the company is launching the 5-door body variant of the MINI Cooper D in India. Both cars will be available across the company’s dealerships in the country as completely built-up (CBU) units. The company also said it would launch of the MINI Cooper S 3-door in the first quarter of 2015, also as a CBU.

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