Honda’s New i-DTEC Engine — Unconventional & Futuristic
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That Honda Cars India Limited (HCIL) has received phenomenal response to the newly-launched compact sedan, Amaze, isn’t surprising, especially for its diesel offering with the brand new 1.5 l i-DTEC engine. This was to be the company’s first diesel engine in the Indian market, and consumer expectations were sky high. With ` 2,500 cr lined up for investment in a new plant, HCIL would expect the i-DTEC engine not just to drive volumes, but help the company earn back some of the marketshare it lost for the want of a diesel engine. We take a detailed look at the new engine, and explain why it could change the company’s fortunes in the coming years.
Honda Cars India Limited’s (HCIL) decision to stay away from introducing a diesel option in the Indian market posed several questions on the consumers’ mind. From the company’s perspective, it just had one 2.2 l diesel option in Europe, and that made no business sense to be introduced. Moreover, the company makes some of the finest...