Leading a German Subsidiary in Thailand: An Experience Report
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In this article, the author will share some of his experiences that he made while he was at the helm of Merck Ltd., Thailand from 1992 until 2008. He started in 1992 as the Director Chemical Division, became Managing Director in 1993 and was Chairman of the company from 2001 onwards. Merck Ltd., Thailand is a subsidiary of Merck KGaA, Darmstadt, which is a DAX 30 enterprise that is active in the fields of pharmaceuticals and chemicals. In 2010, Merck KGaA reported worldwide sales of 8.9 billion Euros. It has about 40,000 employees in 64 countries.
Merck has a very long history in Thailand. Its roots can be traced back to the year 1899. A travel report found in the company archives in Darmstadt stated the revenue generated from the sales of chemical products to Thailand in that specific year. Furthermore, it mentioned that B. Grimm Co. was appointed as an agent for Thailand. Until today, B. Grimm Co. is Merck’s partner in Thailand as a group of companies active in the...
KeywordsVision Statement Corporate Social Performance Local Company Balance Scorecard Customer Engagement
- 1.European Foundation of Quality Management 2010: The EFQM Excellence Model, http://www.efqm.org/en/tabid/132/default.aspx, (accessed: 22.11.2010).