A look to the future ofJAMS: Three years out, thirty years out...

  • George M. Zinkhan
From the Editor-Elect


I want to take this opportunity to thank all of those in the academy who have encouraged me and mentored me throughout my career.


  1. Berkman, Harold W. 1992. “Twenty Years of the Journal.”Journal of the Academy of Marketing Science 20 (Fall): 299–300.CrossRefGoogle Scholar
  2. Watson, Richard T., Pierre Berthon, Leyland F. Pitt, and George M. Zinkhan. 2000.Electronic Commerce: The Strategic Perspective. Fort Worth, TX: Dryden.Google Scholar
  3. Zinkhan, George M. and Thomas Leigh. 2000. “Assessing the Quality Ranking of theJournal of Advertising.”Journal of Advertising, 28 (Summer): 51–70.Google Scholar

Copyright information

© Academy of Marketing Science 2003

Authors and Affiliations

  • George M. Zinkhan
    • 1
  1. 1.University of GeorgiaUSA

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