Advertisement

Corporate Reputation Review

, Volume 22, Issue 1, pp 10–25 | Cite as

The Antecedents of Corporate Reputation and Image and Their Impacts on Employee Commitment and Performance: The Moderating Role of CSR

  • Maria da Graça Marques Casimiro AlmeidaEmail author
  • Arnaldo Fernandes Matos Coelho
Original Article
  • 65 Downloads

Abstract

The aim of this investigation is to identify how culture and communication may influence corporate reputation (CR) and corporate image and their impact on workers’ attitudes and behaviour, like organizational commitment and individual performance. The moderating role of the perceptions of corporate social responsibility (CSR) is also analysed. This investigation proposes a theoretical model tested using structural equation modelling. In total, 473 valid questionnaires were collected from a sample of employees of the biggest dairy union of co-operatives in Iberia. The results highlight the relationships between culture, communication and reputation and their influence on image. Furthermore, they show, as well, how corporate reputation impacts on commitment which contributes to improving individual performance. Perception of CSR practices may increase the way CR is perceived and boost the bonds between employees and their organization. This investigation is based on cross-sectional data collected from a union of cooperatives of the dairy milk industry. These results may raise the interest in deepening investigation in this field, showing how CSR practices create a new context to investigate these relationships. They can also help to improve the effectiveness of the human resources management strategies, giving a central role to CSR. This investigation shows how organizations involved in responsible attitudes and practices are challenged to find the right balance between making a profit and serving the community. CR, commitment and productivity may be strengthened when companies develop a bigger engagement with socially responsible practices.

Keywords

Corporate reputation Communication Culture Organizational commitment Image CSR and individual performance 

References

  1. Abadía, J.M.M., and J.L.L. Álvarez. 2004. Marco conceptual de la responsabilidad social corporativa. AECA: Revista de la Asociación Española de Contabilidad y Administración de Empresas 68: 31–36.Google Scholar
  2. Agarwal, J., O. Osiyevskyy, and P.M. Feldman. 2015. Corporate reputation measurement: Alternative factor structures, nomological validity, and organizational outcomes. Journal Business Ethics 130 (2): 485–506.Google Scholar
  3. Aghdasi, S., A.R. Kiamanesh, and A.N. Ebrahim. 2011. Emotional Intelligence and organizational commitment: Testing the mediatory role of occupational stress and job satisfaction. Procedia-Social and Behavioral Sciences 29: 1965–1976.Google Scholar
  4. Ali, S.S. 2013. A study on employee engagement in Cochin International Airport Limited. Drishtikon. A Management Journal 4 (1): 24–47.Google Scholar
  5. Almeida, M.G.C., and A. Coelho. 2017. The impact of corporate reputation in a dairy company. Business Economics Journal 8 (4): 320.Google Scholar
  6. Almeida, M.G.C., and A. Coelho. 2016. The role of corporate reputation on co-operants behavior and organizational performance. Journal of Management Development 35 (1): 17–37.Google Scholar
  7. Ang, S.H., and A. Wight. 2009. Building intangible resources: The stickiness of reputation. Corporate Reputation Review 12 (1): 21–32.Google Scholar
  8. Argenti, P.A., and B. Druckenmiller. 2004. Reputation and the corporate brand. Corporate Reputation Review 6 (4): 368–374.Google Scholar
  9. Arikan, E., D. Kantur, C. Maden, and E.E. Telci. 2016. Investigating the mediating role of corporate reputation on the relationship between corporate social responsibility and multiple stakeholder outcomes. Quality & Quantity 50 (1): 129–149.Google Scholar
  10. Avram, D.O., and S. Kühne. 2008. Implementing responsible business behavior from a strategic management perspective: Developing a framework for Austrian SMEs. Journal of Business Ethics 82 (2): 463–475.Google Scholar
  11. Barnett, M.L., J.M. Jermier, and B.A. Lafferty. 2006. Corporate reputation: The definitional landscape. Corporate Reputation Review 9 (1): 26–38.Google Scholar
  12. Bauman, C.W., and L.J. Skitka. 2012. Corporate social responsibility as a source of employee satisfaction. Research in Organizational Behavior 32: 63–86.Google Scholar
  13. Begalli, D., and R. Capitello. 2012. Structural and organisational changes, governance and the social strategy of cooperatives: Empirical evidence from the Italian wine sector. Competitiveness of Agro-Food and Environmental Economy 1: 33–47.Google Scholar
  14. Berens, G., and C. Van Riel. 2004. Corporate Associations in the Academic Literature: Three main streams of though in the reputation measurement literature. Corporate Reputation Review 4 (2): 161–178.Google Scholar
  15. Bhattacharya, C.B., D. Korschun, and S. Sen. 2009. Strengthening stakeholder–company relationships through mutually beneficial corporate social responsibility initiatives. Journal of Business Ethics 85 (2): 257–272.Google Scholar
  16. Birchall, J., and L. Hammond Ketilson. 2009. Resilience of the cooperative business model in times of crisis, ILO. http://www.ilo.org/empent/Publications/WCMS_108416/lang--en/index.htm. Accessed 30 Nov 2017.
  17. Brown, Tom J., Peter A. Dacin, Michael G. Pratt, and David A. Whetten. 2006. Identity, intended image, construed image, and reputation: An interdisciplinary framework and suggested terminology. Academy of Marketing Science Journal 34 (2): 99–106.Google Scholar
  18. Campbell, D. 2008. Nonfinancial performance measures and promotion-based incentives. Journal of Accounting Research 46 (2): 297–332.Google Scholar
  19. Carmeli, A., and A. Tishler. 2006. An empirical analysis of the relative importance of managerial skills of the firm’s top management team. International Journal of Manpower 27 (1): 9–36.Google Scholar
  20. Chauvin, K.W., and J.P. Guthrie. 1994. Labor market reputation and the value of the firm. Managerial and Decision Economics 15 (6): 543–552.Google Scholar
  21. Chen, C.F., and L.T. Cheng. 2012. A study on mobile phone service loyalty in Taiwan. Total Quality Management and Business Excellence 23 (s7/8): 807–819.Google Scholar
  22. Commission to the European Parliament, The Council, The European Economic and Social Committee and The Committee of the Regions. 2011. Social Business Initiative Creating a favourable climate for social enterprises, key stakeholders in the social economy and innovation, Brussels, 25.10.2011 COM (2011) 682 final. Accessed 30 Nov 2017.Google Scholar
  23. Cravens, K.S., and E.G. Oliver. 2006. Employees: The key link to corporate reputation management. Business Horizons 49 (4): 293–302.Google Scholar
  24. de la Sabaté, J.M.F., and E.D.Q. Puente. 2003. The concept and measurement of corporate reputation: An application to Spanish. Corporate Reputation Review 5 (4): 280–301.Google Scholar
  25. de Quevedo-Puente, E., J.M. de la Fuente-Sabaté, and J.B. Delgado-García. 2007. Corporate social performance and corporate reputation: Two interwoven perspectives. Corporate Reputation Review 10 (1): 60–72.Google Scholar
  26. De Roeck, K., and N. Delobbe. 2012. Do environmental CSR initiatives serve organizations’ legitimacy in the oil industry? Exploring employees’ reactions through organizational identification theory. Journal of Business Ethics 110 (4): 397–412.Google Scholar
  27. Diaz-Ruiz, Susana B. 2015. Spanish companies’ conversion into cooperatives as a collective resistance response to unemployment. International Business & Economics Research Journal (IBER) 13 (8): 1643–1650.Google Scholar
  28. Díaz-Vilela, L.F., N. Delgado Rodríguez, R. Isla-Díaz, D. Díaz-Cabrera, E. Hernández-Fernaud, and C. Rosales-Sánchez. 2015. Relationships between contextual and task performance and interrater agreement: Are there any? PLoS ONE 10 (10): e0139898.  https://doi.org/10.1371/journal.pone.0139898rao.Google Scholar
  29. Donaldson, T., and L.E. Preston. 1995. The stakeholder theory of the corporation: Concepts, evidence, and implications. Academy of Management Review 20 (1): 65–91.Google Scholar
  30. Dowling, G. 2006. How good corporate reputations create corporate value. Corporate Reputation Review 9 (2): 134–143.Google Scholar
  31. Eberl, M., and M. Schwaiger. 2005. Corporate reputation: Disentangling the effects on financial performance. European Journal of Marketing 39 (s 7/8): 838–854.Google Scholar
  32. Ellis, T. 2010. The new pioneers. Sustainable business success through social innovation and social entrepreneurship. Chichester: Wiley.Google Scholar
  33. Ertug, G., and F. Castellucci. 2013. Getting what you need: How reputation and status affect team performance, hiring, and salaries in the NBA. Academy of Management Journal 56 (2): 407–431.Google Scholar
  34. Farooq, M., O. Farooq, and S.M. Jasimuddin. 2014. Employees response to corporate social responsibility: Exploring the role of employees’ collectivist orientation. European Management Journal 32 (6): 916–927.Google Scholar
  35. Flatt, S.J., and S.J. Kowalczyk. 2008. Creating competitive advantage through intangible assets: The direct and indirect effects of corporate culture and reputation. Advances in Competitiveness Research 16 (1/2): 13–30.Google Scholar
  36. Fombrun, C.J. 1996. Reputation: Realizing value from the corporate image. Boston: Harvard Business School Press.Google Scholar
  37. Fombrun, C.J., L.J. Ponzi, and W. Newburry. 2015. Stakeholder tracking and analysis: The RepTrak® system for measuring corporate reputation. Corporate Reputation Review 18 (1): 3–24.Google Scholar
  38. Fombrun, C.J., and M. Shanley. 1990. What’s in a name? Reputation building and corporate strategy. Academy of Management Journal 33 (2): 233–258.Google Scholar
  39. Fombrun, C.J., and C.B.M. Van Riel. 2003. Fame & fortune: How the world’s top companies develop winning reputations. London: Pearson Education.Google Scholar
  40. Fornell, C., and D.F. Larcker. 1981. Evaluating structural equation models with unobservable variables and measurement error. Journal Marketing Research 18 (1): 39–50.Google Scholar
  41. Freeman, R.E. 1984. Strategic management: A stakeholder approach. Boston: Pitman.Google Scholar
  42. Fu, H., Y. Li, and Y. Duan. 2014. Does employee-perceived reputation contribute to citizenship behavior? The mediating role of organizational commitment. International Journal of Contemporary Hospitality Management 26 (4): 593–609.Google Scholar
  43. Furman, D.M. 2010. The development of corporate image: A historiographic approach to a marketing concept. Corporate Reputation Review 13 (1): 63–75.Google Scholar
  44. Geçikli, Fatma. 2008. Halkla İlişkiler ve İletişim. İstanbul: Beta Basım Yayım Dağıtım.Google Scholar
  45. Gill, R. 2015. Why the PR strategy of storytelling improves employee engagement and adds value to CSR: An integrated literature review. Public Relations Review 41 (5): 662–674.Google Scholar
  46. Goldring, Deborah. 2015. Marketing intelligence & planning. Bradford 33 (5): 784–803.Google Scholar
  47. Golgeli, K. 2014. Corporate reputation management: The sample of Erciyes University. Procedia-Social and Behavioral Sciences 122: 312–318.Google Scholar
  48. Gotsi, M., and A.M. Wilson. 2001. Corporate reputation: Seeking a definition. Corporate Communications 6 (1): 24–30.Google Scholar
  49. Greenwood, M. 2007. Stakeholder engagement: Beyond the myth of corporate responsibility. Journal of Business Ethics 74 (4): 315–327.Google Scholar
  50. Gümüş, M., and B. Öksüz. 2009. Key role within reputation process: Corporate social responsibility communication. Journal of Yasar University. 4 (14): 2129–2150.Google Scholar
  51. Hair Jr., J.F., R.E. Anderson, R.L. Tatham, and W.C. Black. 2009. Análise multivariada de dados, 6a ed. Porto Alegre: Bookman.Google Scholar
  52. Hammad Ahmad Khan, H., M.A. Yaacob, H. Abdullah, and S.H. Abu Bakar Ah. 2016. Factors affecting performance of co-operatives in Malaysia. International Journal of Productivity and Performance Management 65 (5): 641–671.Google Scholar
  53. Helm, S. 2011. Employees’ awareness of their impact on corporate reputation. Journal of Business Research 64 (7): 657–663.Google Scholar
  54. Helm, S. 2007. One reputation or many? Comparing stakeholders’ perceptions of corporate reputation. Corporate Communications: An International Journal 12 (3): 238–254.Google Scholar
  55. Hess, D., N. Rogovsky, and T.W. Dunfee. 2002. The next wave of corporate community involvement: Corporate social initiatives. California Management Review 44 (2): 110–125.Google Scholar
  56. Hofstede, G. 1991. Cultures and organizations: Software of the mind. New York: McGraw-Hill, BeverlyHills.Google Scholar
  57. Ismail, H. 2013. Exploring employee involvement in hotels in lebanon: A case study. Journal of Management 14 (2): 62–75.Google Scholar
  58. Ismail, Y., and S. Mohd Sarif. 2010. Convergence of global and traditional managers’ characteristics: A case of senior management of cooperatives in Malaysia. Journal of International Business and Entrepreneurship Development 5 (1): 28–47.Google Scholar
  59. Johns, G., and M. Miraglia. 2015. The reliability, validity, and accuracy of self-reported absenteeism from work: A meta-analysis. Journal of Occupational Health Psychology 20 (N.1): 1–14.Google Scholar
  60. Jones, Brian, John Temperley, and Anderson Lima. 2009. Corporate reputation in the era of Web 2.0: The case of Primark. Journal of Marketing Management 25 (9–10): 927–939.Google Scholar
  61. Joshi, M., D. Cahill, J. Sidhu, and M. Kansal. 2013. Intellectual capital and financial performance: An evaluation of the Australian financial sector. Journal of Intellectual Capital 14 (2): 264–285.Google Scholar
  62. Kaler, J. 2009. An optimally viable version of stakeholder theory. Journal of Business Ethics 86 (3): 297–321.Google Scholar
  63. Karatepe, O.M. 2011. Procedural justice, work engagement, and job outcomes: Evidence from Nigeria. Journal of Hospitality Marketing and Management 20 (8): 855–878.Google Scholar
  64. Kim, H., M. Lee, H. Lee, and N. Kim. 2010. Corporate social responsibility and employee–company identification. Journal of Business Ethics 95 (4): 557–569.Google Scholar
  65. Lee, M.D.P. 2008. A review of the theories of corporate social responsibility: Its evolutionary path and the road ahead. International Journal of Management Reviews 10 (1): 53–73.Google Scholar
  66. Lee, E.M., S.Y. Park, and H.J. Lee. 2013. Employee perception of CSR activities: Its antecedents and consequences. Journal of Business Research 66 (10): 1716–1724.Google Scholar
  67. Lewellyn, Patsy G. 2002. Business and society. Chicago 41 (4): 446–455.Google Scholar
  68. Lindgreen, A., and V. Swaen. 2005. Corporate citizenship: Let not relationship marketing escape the management toolbox. Corporate Reputation Review 7 (4): 346–363.Google Scholar
  69. López, V.A. 2006. An alternative methodology for testing a resource-based view linking intangible resources and long-term performance. Irish Journal of Management 27 (2): 49–66.Google Scholar
  70. López, V.A., and S. Iglesias. 2010. A reputational-performance framework in an SME context: Some empirical evidence from Spain [dagger]. Irish Journal of Management 29 (2): 35–67.Google Scholar
  71. Lourenço, I.C., J.L. Callen, M.C. Branco, and J.D. Curto. 2014. The value relevance of reputation for sustainability leadership. Journal of Business Ethics 119 (1): 17–28.Google Scholar
  72. MacKenzie, S.B., P.M. Podsakoff, and R. Fetter. 1993. The impact of organizational citizenship behavior on evaluations of salesperson performance. Journal of Marketing 57 (1): 70–80.Google Scholar
  73. Maignan, I., and O.C. Ferrell. 2004. Corporate social responsibility and marketing: An integrative framework. Journal of the Academy of Marketing Science 32 (1): 3–19.Google Scholar
  74. Marom, I.Y. 2006. Toward a unified theory of the CSP–CFP link. Journal of Business Ethics 67 (2): 191–200.Google Scholar
  75. Mason, C.J. 1993. What image do you project. Management Review 82 (11): 10–16.Google Scholar
  76. Matten, D., and A. Crane. 2005. Corporate citizenship: Toward an extended theoretical conceptualization. Academy of Management Review 30 (1): 166–179.Google Scholar
  77. Mayo, E. 2011. Co-operative performance. Sustainability Accounting, Management and Policy Journal 2 (1): 158–164.Google Scholar
  78. Melewar, T.C. (ed.). 2008. Facets of corporate identity, communication and reputation. Abingdon: Routledge.Google Scholar
  79. Moura-Leite, R., and R. Padgett. 2014. The effect of corporate social actions on organizational reputation. Management Research Review 37 (2): 167–185.Google Scholar
  80. Nazari, J.A., I.M. Herrmans, R.G. Isaac, A. Manassian, and T.J.B. Kline. 2011. Organizational culture, climate and IC: An interaction analysis. Journal of Intellectual Capital 12 (2): 224–248.Google Scholar
  81. Nguyen, N. 2006. The perceived image of service cooperatives: An investigation in Canada and Mexico. Corporate Reputation Review 9 (1): 62–78.Google Scholar
  82. Nguyen, N., and G. Leblanc. 2001. Corporate image and corporate reputation in customers’ retention decisions in services. Journal of Retailing and Consumer Services 8 (4): 227–236.Google Scholar
  83. Obeng-Odoom, F. 2015. Oil boom, human capital and economic development: Some recent evidence. Economic and Labour Relations Review 26 (1): 100–116.Google Scholar
  84. Odriozola, M.D., A. Martín, and L. Luna. 2015. The relationship between labour social responsibility practices and reputation. International Journal of Manpower 36 (2): 236–251.Google Scholar
  85. Ogunola, A.A., P.O. Kalejaiye, and C.A. Abrifor. 2013. Management style as a correlate of job performance of employees of selected Nigerian brewing industries. African Journal of Business Management 7 (36): 1–8.Google Scholar
  86. Olmedo-Cifuentes, I., and I.M. Martínez-León. 2014. Influence of management style on employee views of corporate reputation. Application to audit firms. Business Research Quarterly 17 (4): 223–241.Google Scholar
  87. Osterberg, Peter, and J. Nilsson. 2009. Members. Perception of their participation in the Governance of Cooperatives: The Key to Trust and Commitment in Agricultural Cooperatives. Agribusiness 25 (2): 181–197.Google Scholar
  88. Othman, A., N. Mansor, and F. Kari. 2014. Assessing the performance of co-operatives in Malaysia: An analysis of co-operative groups using a data envelopment analysis approach. Asia Pacific Business Review 20 (3): 484–505.Google Scholar
  89. Pagano, R.A. 2004. Identidade organizacional: A base da cultura corporativa. Porto Alegre: Intelligentia Assessoria Empresarial.Google Scholar
  90. Pan, F.C. 2015. Practical application of importance-performance analysis in determining critical job satisfaction factors of a tourist hotel. Tourism Management 46: 84–91.Google Scholar
  91. Park, Jongchul, Lee Hanjoon, and Kim Chankon. 2014. Corporate social responsibilities, consumer trust and corporate reputation: South Korean consumer’s perpectives. Journal Business Research 67 (3): 295–302.Google Scholar
  92. Podnar, K., U. Tuškej, and U. Golob. 2012. Mapping semantic meaning of corporate reputation in global economic crisis context: A Slovenian study. Public Relations Review 38 (5): 906–915.Google Scholar
  93. Podsakoff, P.M., S.B. MacKenzie, J.Y. Lee, and N.P. Podsakoff. 2003. Common method biases in behavioral research: A critical review of the literature and recommended remedies. Journal of Applied Psychology 88 (5): 879–903.Google Scholar
  94. Podsakoff, P.M., and D.W. Organ. 1986. Self-reports in organizational research: Problems and prospects. Journal of management 12 (4): 531–544.Google Scholar
  95. Ponzi, L.J., C.J. Fombrun, and N.A. Gardberg. 2011. RepTrak™ pulse: Conceptualizing and validating a short-form measure of corporate reputation. Corporate Reputation Review 14 (1): 15–35.Google Scholar
  96. Poropat, A.E. 2002. New models of work performance and their implications for employment relations. In Proceedings of the tenth annual conference of the international employment relations association, ed. P. Ross, M. Lyons, C. Allan and K. Townsend. Sydney: International Employment Relations Association (IERA).Google Scholar
  97. Powell, S.M. 2011. The nexus between ethical corporate marketing, ethical corporate identity and corporate social responsibility: An internal organisational perspective. European Journal of Marketing 45 (9/10): 1365–1379.Google Scholar
  98. Rao, R.N., H. Vani, and A. Meesala. 2014. The impact of best HR practices and employee engagement on career success: A discriminant analysis. Prabandhan: Indian Journal of Management 7 (1): 5–14.Google Scholar
  99. Reverte, C. 2009. Determinants of corporate social responsibility disclosure ratings by Spanish listed firms. Journal of Business Ethics 88 (2): 351–366.Google Scholar
  100. Rindova, V.P., I.O. Williamson, A.P. Petkova, and J.M. Sever. 2005. Being good or being known: An empirical examination of the dimensions, antecedents, and consequences of organizational reputation. Academy of Management Journal 48 (6): 1033–1049.Google Scholar
  101. Roberts, P.W., and G.R. Dowling. 2002. Corporate reputation and sustainable superior financial performance. Strategic Management Journal 23 (12): 1077–1093.Google Scholar
  102. Radomir, Lacramioara; Plaias, Ioan; Nistor, Voicu-Cosmin. (2014). The Proceedings of the international conference “marketing—from information to decision”; Cluj-Napoca: 219–229. Cluj-Napoca: Babes Bolyai University.Google Scholar
  103. Romenti, S. 2010. Reputation and stakeholder engagement: an Italian case study. Journal of Communication Management 14 (4): 306–318.Google Scholar
  104. Rupp, D.E., J. Gananpathy, R.V. Aguilera, and C.A. Williams. 2006. Employees‘ reactions to corporate social responsibility: An organizational justice framework. Journal of Organizational Behaviour 27 (4): 537–543.Google Scholar
  105. Samnani, A.K., and P. Singh. 2014. Performance-enhancing compensation practices and employee productivity: The role of workplace bullying. Human Resource Management Review 24 (1): 5–16.Google Scholar
  106. Selvaraj, P., and J. Joseph. 2014. Impact of compensation practices on organizational reputation. South Asian Journal of Management 21 (2): 22–43.Google Scholar
  107. Shamma, H.M. 2012. Toward a comprehensive understanding of corporate reputation: Concept, measurement and implications. International Journal of Business and Management 7 (16): 151–169.Google Scholar
  108. Shamma, H.M., and S.S. Hassan. 2009. Customer and non-customer perspectives for examining corporate reputation. Journal Producer Brand Management 18 (5): 326–337.Google Scholar
  109. Sims, R. 2009. Toward a better understanding of organizational efforts to rebuild reputation following an ethical scandal. Journal of Business Ethics 90 (4): 453–472.Google Scholar
  110. Srivastava, R., T. McInish, R. Wood, and A. Capraro. 1997. The value of corporate reputation: Evidence from the equity markets. Corporate Reputation Review 1 (2): 62–68.Google Scholar
  111. Solnet, D. 2006. Introducing employee social identification to customer satisfaction research: A hotel industry study. Managing Service Quality 16 (6): 575–594.Google Scholar
  112. Surroca, J., J.A. Tribó, and S. Waddock. 2010. Corporate responsibility and financial performance: The role of intangible resources. Strategic Management Journal 31 (5): 463–490.Google Scholar
  113. Terblanche, N.S. 2015. Studies on customer-based corporate reputation scales: Some application guidelines for emerging markets. Journal of Transnational Management 20 (4): 257–271.Google Scholar
  114. Terblanche, N.S. 2014. Validation of the customer-based corporate reputation scale in a retail context. International Journal of Market Research 56 (5): 655–671.Google Scholar
  115. Thomaz, J.C., and E.P.Z. Brito. 2010. Corporate reputation: formative constructs and implications for management. Revista de Administração Contemporânea 14 (2): 229–250.Google Scholar
  116. Turker, D. 2009. How corporate social responsibility influences organizational commitment. Journal of Business Ethics 89 (2): 189–204.Google Scholar
  117. Van Der Merwe, A.W., and G. Puth. 2014. Towards a conceptual model of the relationship between corporate trust and corporate reputation. Corporate Reputation Review 17 (2): 138–156.Google Scholar
  118. Van Riel, C. 1995. Principles of corporate comunication. London: Academic Service Prentice Hall.Google Scholar
  119. Van Riel, C.B.M., and C.J. Fombrun. 2007. Essentials of corporate communication. Oxon: Routledge.Google Scholar
  120. Vilanova, M., J.M. Lozano, and D. Arenas. 2009. Exploring the nature of the relationship between CSR and competitiveness. Journal of Business Ethics 87 (1): 57–69.Google Scholar
  121. Viswesvaran, C., and D.S. Ones. 2000. Perspectives on models of job performance. International Journal of Selection and Assessment 8 (4): 216–226.Google Scholar
  122. Viswesvaran, C., D.S. Ones, and F.L. Schmidt. 1996. Comparative analysis of the reliability of job performance ratings. Journal of Applied Psychology 81 (5): 557–574.Google Scholar
  123. Walsh, G., and S.E. Beatty. 2007. Customer-based corporate reputation of a service firm: scale development and validation. Journal of the Academy Marketing Science 35 (1): 127–143.Google Scholar
  124. Walsh, G., S.E. Beatty, and E.M.K. Shiu. 2009. The customer-based corporate reputation scale: Replication and short form. Journal of Business Research 62 (10): 924–930.Google Scholar
  125. Weiwei, T. 2007. Impact of corporate image and corporate reputation on customer loyalty: A review. Management Science and Engineering 1 (2): 57–62.Google Scholar
  126. Wong, S.S., and W.F. Boh. 2010. Leveraging the ties of others to build a reputation for trustworthiness among peers. Academy of Management Journal 53 (1): 129–148.Google Scholar
  127. Worcester, R. 2009. Reflections on corporate reputations. Management Decision 47 (4): 573–589.Google Scholar
  128. Yang, Y., and N. Driffield. 2012. Multinationality-performance relationship. Management International Review 52 (1): 23–47.Google Scholar
  129. Yousef, D.A. 2003. Validating the dimensionality of Porter et al’.s measurement of organizational commitment in a non-Western culture setting. Journal of Human Resource Management 14 (6): 1067–1069.Google Scholar
  130. Yozgat, U., S. Yurtkoru, and E. Bilginoğlu. 2013. Job stress and job performance among employees in public sector in Istanbul: examining the moderating role of emotional intelligence. Procedia-Social and Behavioral Sciences 75: 518–524.Google Scholar
  131. Zheng, W., B. Yang, and G.N. McLean. 2010. Linking organizational culture, structure, strategy and organizational effectiveness: Mediating role of knowledge management. Journal of Business Research 63: 763771.Google Scholar

Copyright information

© Springer Nature Limited & Reputation Institute 2018

Authors and Affiliations

  • Maria da Graça Marques Casimiro Almeida
    • 1
    Email author
  • Arnaldo Fernandes Matos Coelho
    • 2
  1. 1.School of EconomicsUniversity of CoimbraCoimbraPortugal
  2. 2.Department of Marketing, School of Economics (PhD)University of CoimbraCoimbraPortugal

Personalised recommendations