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NPS — The One Measure You Really Need to Grow?

  • Schwerpunkt
  • Loyalty Metrics
  • Published:
Controlling & Management Review Aims and scope

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Authors and Affiliations

  1. Frankfurt School of Finance & Management, Frankfurt am Main, Deutschland

    Martin Artz

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  1. Martin Artz
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Correspondence to Martin Artz.

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Artz, M. NPS — The One Measure You Really Need to Grow?. Control Manag Rev 61, 32–38 (2017). https://doi.org/10.1007/s12176-017-0002-x

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  • DOI: https://doi.org/10.1007/s12176-017-0002-x

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