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Converting image to a gateway to an information portal for digital signage

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Abstract

Digital signage has recently emerged as a new channel for communicating with people in diverse domains such as advertising, shopping mall and public service. In this paper, we propose a novel data fusion method for converting an advertisement image into a gateway to an information portal based on steganography technology for digital signage. We make the information portal very flexible just by changing the link or by organizing the contents dynamically. Typical contents include product information and summary of user evaluation. To implement this scheme, we first register products of interest with their representative features and quick response (QR) code. The representative points are used for detecting products in images and their QR code is embedded into the detected product area using our steganography technique. We implement a prototype system based on our scheme, and show its effectiveness through extensive experiments.

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Acknowledgment

This research was supported by Basic Science Research Program through the National Research Foundation of Korea (NRF) funded by the Ministry of Education, Science and Technology (2012-0007202).

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Authors and Affiliations

  1. School of Electrical Engineering, Korea University, Seoul, Republic of Korea

    Young-Hwan Choi, Daehoon Kim & Eenjun Hwang

  2. Division of Information and Communication, Baekseok University, Cheonan-city, Republic of Korea

    Seungmin Rho

Authors
  1. Young-Hwan Choi
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  2. Daehoon Kim
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  3. Seungmin Rho
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  4. Eenjun Hwang
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Corresponding author

Correspondence to Eenjun Hwang.

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Choi, YH., Kim, D., Rho, S. et al. Converting image to a gateway to an information portal for digital signage. Multimed Tools Appl 71, 263–278 (2014). https://doi.org/10.1007/s11042-012-1315-6

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  • DOI: https://doi.org/10.1007/s11042-012-1315-6

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