Environment, Development and Sustainability

, Volume 18, Issue 1, pp 73–94 | Cite as

Evaluating households’ preferences regarding reducing power outages in rural areas: cases in the Ganges Floodplain in Bangladesh

  • Johannes Breit
  • Satoru Komatsu
  • Shinji Kaneko
  • Partha Pratim Ghosh


This paper investigates household preferences regarding an improved supply of electricity in rural Bangladesh, where the expansion of stable electricity is an urgent policy issue. The paper examines household preferences regarding reductions in the frequency and duration of power outages. It also examines prior notification mechanisms that do not necessarily provide an increased supply of electricity but that allow households to prepare for potential power failures. A questionnaire survey designed as a choice experiment was applied to households to elicit preferences. The econometric analysis reveals that villagers prefer a reduction in both the frequency and duration of power outages and a 1-day prior notification of power outages. There are slight disparities in preferences according to the season and the timing of improvements (e.g., summer or winter and all day or peak hours). Thus, the present study may be beneficial for policymakers when considering the provision of electricity supply improvements in rural areas in exchange for slight increases in electricity tariffs.


Preference Electricity supply Power outage Prior notification Bangladesh 



The authors thank the editors and four anonymous referees for their constructive comments and suggestions to improve the quality of an earlier version of the manuscript. This research was supported by the Ministry of Education, Culture, Sports, Science, and Technology, Japan, Grant-in-Aid for Scientific Research (No. 22310030, 23710057, 25257102, 26740057); Strategic Funds for the Promotion of Science and Technology, “Global Environmental Leaders Education Program for Designing a Low-Carbon Society”; and the Environment Research and Technology Development Fund of the Ministry of Environment, Japan, “Research Project to Establish a Methodology to Evaluate Middle to Long Term Environmental Policy Options toward Asian Low-carbon Societies (S-6).” The authors greatly appreciate the assistance and cooperation of field investigators, survey respondents, and data entry personnel.

Conflict of interest

The authors do not have any conflicts of interest in terms of financial or personal involvement that may influence the judgments expressed in this manuscript.


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Copyright information

© Springer Science+Business Media Dordrecht 2015

Authors and Affiliations

  • Johannes Breit
    • 4
  • Satoru Komatsu
    • 1
  • Shinji Kaneko
    • 2
  • Partha Pratim Ghosh
    • 3
  1. 1.School of Global Humanities and Social SciencesNagasaki UniversityNagasakiJapan
  2. 2.Graduate School for International Development and CooperationHiroshima UniversityHigashi-HiroshimaJapan
  3. 3.Grameen CommunicationsDhakaBangladesh
  4. 4.Becker Büttner Held ConsultingMunichGermany

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