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Electronic Commerce Research

, Volume 12, Issue 3, pp 249–263 | Cite as

Adoption and use of e-commerce in SMEs

A case study
  • Saeed Solaymani
  • Kiomars Sohaili
  • Esmaeil Akhlaghi Yazdinejad
Article

Abstract

In this study, nonlinear Logit and probit models are used to analyse the important factors that impact on the tendency of small- and medium-sized enterprises (SMEs) to use electronic commerce in one of the industrial parks in Kermanshah province of Iran. Furthermore, it identifies the major barriers of e-commerce adoption in these SMEs. The Sample of the study includes 35 SMEs in this province. The results of probit and Logit models suggest that a lower level of the internet service costs, motivates firms to adopt e-commerce. In addition, if the government provides free e-commerce facilities for SMEs, it can encourage SMEs to adopt e-commerce. Furthermore, the results show that due to uncertainty in the e-commerce, producing high-quality products and traditional exports cannot raise the tendency of sample firms to adopt e-commerce.

Keywords

SMEs E-commerce Internet Logit Probit 

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Copyright information

© Springer Science+Business Media, LLC 2012

Authors and Affiliations

  • Saeed Solaymani
    • 1
  • Kiomars Sohaili
    • 2
  • Esmaeil Akhlaghi Yazdinejad
    • 3
  1. 1.Post Graduate OfficeUniversity of MalayaKuala LumpurMalaysia
  2. 2.Department of Economics, Faculty of Social ScienceRazi UniversityKermanshahIran
  3. 3.Department of Accounting, Faculty of Management and EconomicsShahid Bahonar University of KermanKermanIran

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