Skip to main content
SpringerLink
Log in

Book review

  • Departments
  • Published:
AV communication review Aims and scope Submit manuscript

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

References

  • Television and Society: An Inquest and Agenda for Improvement, by Harry J. Skornia. New York: McGraw-Hill, 1965. 268 pp. $7.5 ~ (paperback, $2.95).

    Google Scholar 

  • Programed Instruction: A Guide for Management, by Gabriel D. Ofiesh. New York: The American Management Association, 1965. 416 pp. $12.00.

    Google Scholar 

  • Learning and Programed Instruction, by Julian I. Taber, Robert Glaser, and Halmuth H. Schaefer. Reading, Mass.: Addison-Wesley, 1965. 182 pp. $4.95.

    Google Scholar 

  • Programed Teaching: A Symposium on Automation in Teaching, edited by Joseph S. Roucek. New York: Philosophical Library, 1965. 194 pp. $10.00.

    Google Scholar 

  • The Serpent's Eye: Shaw and the Cinema, by Donald P. Costello. Notre Dame, Ind.: University of Notre Dame Press, 1965. 209 pp. $6.50.

    Google Scholar 

  • Cybernetic Principles of Learning and Educational Design, by Karl U. Smith and Margaret Foltz Smith. New York: Holt, Rinehart and Winston, Inc., 1966. 529 pp. $8.95.

    Google Scholar 

  • A World on Film, by Stanley Kauffmann. New York: Harper and Row, 1966. 437 pp. $7.95.

    Google Scholar 

  • Marketing Communications: A Behavioral Approach to Men, Messaces, and Media, by Edgar Crane. New York: John Wiley and Sons, 1965. 569 pp. $8.95.

    Google Scholar 

Download references

Author information

Authors and Affiliations

  1. The Annenberg School of Communications, University of Pennsylvania, Pennsylvania

    James R. Taylor & Klaus Krippendorff

  2. Defense Language Institute, English Language School, USA

    Francis A. Cartier

  3. School of Public Communication, Boston University, Boston

    Robert Steele & David Manning White

  4. School of Education, University of Massachusetts, USA

    Saul N. Scher

Authors
  1. George Gerbner
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. James R. Taylor
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. Francis A. Cartier
    View author publications

    You can also search for this author in PubMed Google Scholar

  4. Robert Steele
    View author publications

    You can also search for this author in PubMed Google Scholar

  5. Klaus Krippendorff
    View author publications

    You can also search for this author in PubMed Google Scholar

  6. Saul N. Scher
    View author publications

    You can also search for this author in PubMed Google Scholar

  7. David Manning White
    View author publications

    You can also search for this author in PubMed Google Scholar

Rights and permissions

Reprints and permissions

About this article

Cite this article

Gerbner, G., Taylor, J.R., Cartier, F.A. et al. Book review. AVCR 15, 206–221 (1967). https://doi.org/10.1007/BF02768598

Download citation

  • Issue Date:

  • DOI: https://doi.org/10.1007/BF02768598

Search

Navigation