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Geoheritage

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Exploring the Impact of Travel Motivation and Constraint on Stage of Readiness in the Context of Volcano Tourism

  • Usep Suhud
  • Mamoon AllanEmail author
Original Article

Abstract

Tourism experiences and activities at volcanoes have been increased in the last years. Thus, this study aims to assess the impact of motivation and constraint for a sample of tourists on their stage of readiness to visit a volcano. In Indonesia so far, volcanoes have never been marketed properly as a tourism destination for domestic or international tourists although this archipelago has a variety of 127 active volcanoes. Furthermore, there are minimal studies focussing on volcano tourism. The data was collected in Jakarta, Indonesia, using an online survey and involving 254 participants. The data was analysed using exploratory factor analysis (EFA) and structural equation model (SEM). As a result, motivation had a positive and significant impact on stage of readiness, whereas constraint had a negative and significant impact on stage of readiness for the study cohort. Recommendations for future study and volcano management are discussed.

Keywords

Constraints Indonesia Motivation Stage of readiness Volcano tourism 

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Copyright information

© The European Association for Conservation of the Geological Heritage 2019

Authors and Affiliations

  1. 1.Faculty of EconomicsUniversitas Negeri JakartaJakartaIndonesia
  2. 2.Faculty of Archaeology and TourismThe University of JordanAmmanJordan

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