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Controlling & Management

, Volume 53, Issue 4, pp 262–263 | Cite as

Christian Homburg/Sabine Kuester/Harley Krohmer Marketing Management: A Contemporary Perspective

McGraw-Hill Education Maidenhead/Berkshire (UK) 2009 642 Seiten, 52,40 € ISBN: 978-0-07-711724-5
  • Christian Krügerke
Wissenschaft
  • 708 Downloads

Copyright information

© Gabler Verlag 2009

Authors and Affiliations

  • Christian Krügerke
    • 1
  1. 1.VallendarGermany

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