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The role of experts in the public perception of risk of artificial intelligence

  • Hugo NeriEmail author
  • Fabio Cozman


The goal of this paper is to describe the mechanism of the public perception of risk of artificial intelligence. For that we apply the social amplification of risk framework to the public perception of artificial intelligence using data collected from Twitter from 2007 to 2018. We analyzed when and how there appeared a significant representation of the association between risk and artificial intelligence in the public awareness of artificial intelligence. A significant finding is that the image of the risk of AI is mostly associated with existential risks that became popular after the fourth quarter of 2014. The source of that was the public positioning of experts who happen to be the real movers of the risk perception of AI so far instead of actual disasters. We analyze here how this kind of risk was amplified, its secondary effects, what are the varieties of risk unrelated to existential risk, and what is the dynamics of the experts in addressing their concerns to the audience of lay people.


Artificial intelligence Social impacts of artificial intelligence Risk Risk perception Experts 



This research was funded by the São Paulo Foundation (Fapesp) grants 2018/09681-4 and 2019/07665-4 and Brazilian National Council for Scientific and Technological Development (CNPq) grant 312180/2018-7.


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Copyright information

© Springer-Verlag London Ltd., part of Springer Nature 2019

Authors and Affiliations

  1. 1.Center for Artificial IntelligenceUniversity of São PauloSão PauloBrazil

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