1. Editorial 21/3

   • Hubert Österle
   • Karen Heyden

   Editorial 31 August 2011 Pages: 155 - 155

2. Social embeddedness and online consumer behavior

   • Thomas Hess
   • Karl R. Lang
   • Sean Xin Xu

   Preface 09 September 2011 Pages: 157 - 159

3. Business engagement on Twitter: a path analysis

   • Mimi Zhang
   • Bernard J. Jansen
   • Abdur Chowdhury

   Special Theme 02 August 2011 Pages: 161 - 175

   

4. Social motivations to pay for services: lessons from virtual communities

   • Dale Ganley

   Special Theme 11 August 2011 Pages: 177 - 184

   

5. The social embeddedness of decision making: opportunities and challenges

   • Carsten Takac
   • Oliver Hinz
   • Martin Spann

   Special Theme 29 July 2011 Pages: 185 - 195

   

6. Understanding auction fever: a framework for emotional bidding

   • Marc T. P. Adam
   • Jan Krämer
   • Christof Weinhardt

   General Research 28 July 2011 Pages: 197 - 207

   

7. Book Review of “Business Network Transformation” by Jeffrey Word (ed)

   • Christoph Riedl

   Book Review 27 August 2011 Pages: 209 - 211